The Ultimate Guide for Mastering Long Tail Search. When marketers and SEOs decide to target a highly competitive keyword, it could take months or even years to see meaningful movement in the SERPs. But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization.
If you haven't started integrating long tail keywords into your search strategy or you're not sure it's the right move for your site, here's the what, why, and how of long tail search. What Are Long Tail Keywords? A long tail keyword is a very targeted search phrase that contains 3 or more words. It often contains a head term, which is a more generic search term 1 or 2 words in length. Head term: unicorn Long tail keywords: unicorn games online, unicorn costumes for kids, unicorn videos on youtube Why Target Long Tail Keywords? Better quality traffic and higher conversion rates. Comment choisir vos mots clés pour optimiser le référencement de votre site? Débutant en référencement? Comment gagner en visibilité pour votre site? Via les mots clés Google! Voici une méthode en 5 étapes pour trouver les mots clés qui amélioreront le référencement de votre site et en augmenteront le trafic. Question judicieuse! Les mots clés ou requêtes sont ce que les internautes vont taper sur les moteurs de recherche (Google quoi!)
Définir une liste de mots clés efficaces est donc indispensable pour optimiser le référencement de votre site. C’est parti! A vous de jouer maintenant en réfléchissant aux mots ou expressions qui caractérisent le mieux votre site. Comment s’y prendre pour trouver les meilleurs mots-clés? Creusez-vous les méninges! Vous êtes désormais face à une liste interminable de mot-clés potentiels. Notre objectif est de réduire cette liste à 10 mots clés idéalement, 20 maximum. C’est un outil de générateur de mots clés qui vous permettra d’élargir votre liste puis et SURTOUT de sélectionner ceux qui ont le plus de potentiel.
BRAVO! Comprehensive Guide to Keyword Research, Selection & Organization, Part I. Achieving SEM Success Through Keyword Research A couple years back I released a a 22-page document outlining our keyword research strategies for SEM and SEO campaigns. For the past several months I've been meaning to update it with some additional strategies and thoughts. What happened, however was less of an update than a total rewrite. Many of the basic concepts are the same but I've added new details, descriptions and even visual illustrations to make it all pretty! The result is a 12-part series of posts (later to be put into a single downloadable e-book) that will be our new comprehensive guide to keyword research. The importance of keyword research Keyword research is one of the most crucial aspects of a successful search engine optimization and marketing campaign.
Keyword research is more than using a few tools to help you uncover the "right" keywords for your target audience. Let's look at some of the benefits of thorough and comprehensive keyword research: October 8, 2008. Outiref : Tous les utilitaires en ligne pour mieux référencer son site Web. Soovle - Let the web help.