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Choosing Your Business Identity. There are various options available to you, each with their own advantages and disadvantages, therefore the business form you decide upon will have much to do with your individual circumstances. There are various options available to you, each with their own advantages and disadvantages, therefore the business form you decide upon will have much to do with your individual circumstances. Bear in mind, however, that as Business Link for London's Nigel Lander asserts "the question of what legal entity to use for a new business is a complex one and wider issues than finance raising should be considered before coming to a decision.

Setting up as a sole trader is by far the simplest option as all you really need do is register with the Inland Revenue within three months of launch. They, in turn will notify Customs & Excise. See also: Protecting against identity theft It is this simplicity that is the main benefit of setting up as a sole trader. The limitations, however, are numerous. Business Names. The following excerpt is from the staff of Entrepreneur Media's book Start Your Own Business. Buy it now from Amazon | Barnes & Noble | iTunes What's in a name? A lot, when it comes to small-business success.

The right name can make your company the talk of the town. The wrong one can doom it to obscurity and failure. Some experts believe that the best names are abstract, a blank slate upon which to create an image. In reality, any name can be effective if it's backed by the appropriate marketing strategy. Enlist Expert Help to Start Coming up with a good business name can be a complicated process. The downside is cost. Related: 5 Must-Haves for a Successful Logo What's in a Name? Start by deciding what you want your name to communicate. The more your name communicates to consumers about your business, the less effort you must exert to explain it.

On the other hand, it is possible for a name to be too meaningful. How can a name be both meaningful and broad? Get Creative Test Your Name. Brandboom. Digital marketing strategy advice - Smart Insights Digital Marketing. Internet marketing videos from Tubetorial. New2marketing. Branded Memory Sticks. Tradedoubler Affiliate Marketing. Marketing Materials. Social Media World Forum - Exhibition & Conference.

Rakuten Loyalty. YouCommentate. 50 Ideas on Using Twitter for Business. We really can’t deny the fact that businesses are testing out Twitter as part of their steps into the social media landscape. You can say it’s a stupid application, that no business gets done there, but there are too many of us (including me) that can disagree and point out business value. I’m not going to address the naysayers much with this. Instead, I’m going to offer 50 thoughts for people looking to use Twitter for business. And by “business,” I mean anything from a solo act to a huge enterprise customer. Your mileage may vary, and that’s okay. Oh, and please feel free to reblog this wherever. 50 Ideas on Using Twitter for Business First Steps Build an account and immediate start using Twitter Search to listen for your name, your competitor’s names, words that relate to your space. Ideas About WHAT to Tweet Instead of answering the question, “What are you doing?”

Some Sanity For You You don’t have to read every tweet. The Negatives People Will Throw At You Twitter takes up time. Interactive Prospect Targeting. Method Communications | Brightest PR & Marketing Firm. WDE brandmark and card. WDE is an engineering firm in Belfast, Northern Ireland. The company specialises in the rental and repair of forklift trucks, and it was my role to create a new brandmark and card design.

Simplicity was the target — an idea that didn’t literally portray the actual shape of a truck, but that bore resemblance. A forklift truck (also called a lift truck, a high/low, a forklift, a stacker-truck, or a side-loader) is a powered industrial truck used to lift and transport materials. The modern forklift was developed in the 1920s, and has since become an indispensable piece of equipment in manufacturing and warehousing operations. Sketching is a great way to free ideas that simply can’t flow when using a computer. I find it important to eliminate noise from my designs so that no matter what shade of background, the outcome still works.

The reversed version also offers a high level of contrast. Green was chosen for its “go” symbolism. Photo courtesy of Matt at Factor 1. Related posts. VistaPrint. PrintCarrier.com.