Power to the People: 3 Tasty Crowdsourcing Case Studies. For food and drink brands, crowdsourcing new products and flavors makes perfect sense.
Not only does it increase engagement, it gives the people that consume the products a say in their development. That interaction makes them more likely to shell out cash when the item hits shop shelves. Thanks to social media, it's become easier to to ask your customers to contribute to product development or collaborate on other creative endeavors. How Crowdsourcing Is Tackling Poverty In The Developing World. Crowdsourcing and Crowdfunding - The Industry Website. How to find a crowd - Harvesting Knowledge. What’s Crowdsourcing Useful For?