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Linking the Real World to the Web: 3 Emerging Technologies Compared
Hamilton Chan is CEO of Paperlinks and Paperspring. Through its iPhone app (previously featured as the #1 New & Noteworthy free app in the iTunes store) and QR web platform, Paperlinks makes context sensitive marketing plug-and-play for small, medium and large businesses. No longer tied to a desktop browser, we now demand access to a broad range of information anytime and anywhere via our smartphones.
Lead-Gen Startup Integrate Nabs $4.25M Series A from Foundry Group
Integrate, a startup with a performance-based marketing platform that includes lead exchange and SEM (search engine marketing), has just closed a Series A round of funding from Foundry Group . Integrate’s platform is all about performance and transparency; its customers only pay for qualified leads and conversions — that could mean a sale or a phone call, depending on the type of campaign. Advertisers and publishers work together and communicate through Integrate’s platform, where each party can review important information about the other party’s business. And while lead-gen is typically characterized as one of the seamier sides of the Internet, Integrate says it has algorithms and basic regulations in place to guard against the kind of scams that have plagued the industry practically since its inception and grant the field a new sheen of legitimacy.
The Digital Entertainment Series is supported by the Sony Ericsson Xperia™ X10 , the seriously entertaining smartphone that knows how to have fun. Check it out here . It’s a great time to be a tech geek with a love for the cinema. Not only is film technology evolving at a breakneck pace, the subject matter for films is also targeting tech audiences in a more nuanced, fulfilling way. The gaze in which technology enthusiasts are portrayed in film has changed too. The archetype of the “hacker” or “computer enthusiast” is still here, but in the best films, that archetype has evolved.
Top 10 Movies for the Modern Tech Geek
Satirical mastermind and cultural lampooner, The Onion , has just launched a brand new website for SportsDome , its funny/fake sports web show. The site is a collaboration with Comedy Central, which will be turning the web show into a television show in January. Anyone familiar with the SportsDome ‘s current website won’t feel too out of place at the new site . The site features clips from the show, clips from The Onion ‘s video vault, extended interviews, a “photo finish” picture section and additional resources much like the websites for The Daily Show or The Colbert Report . What distinguishes the SportsDome site from its new cohort is how the website functions as an extension of the show.
"The Onion's" Fake Sports Site Launches on Comedy Central
4 Top Employers for Social Media Professionals
As an increasingly important and growing industry, it naturally follows that social media is a growing career field as clued-in companies look to the social space to better communicate with their colleagues, customers and clients. We’ve taken a look at some of the top companies that are great for social media-savvy professionals. Here are our top four picks, complete with insightful Q&As from key staff within the organizations. Whether you’re interested in social media as a career choice, or you’d like to know how you can offer a similar environment for digital natives to prosper in your company, read on.
MTV Launches Music Discovery Tool for Up-and-Coming Bands
MTV launched into the music discovery space today with the unveiling of its MTV Music Meter, which provides music lovers with news and info about up-and-coming acts. Yes, you heard that correctly — up-and-coming musicians, not Justin Bieber nor Lady Gaga (those artists have actually been excluded from the site). For this project, MTV worked with music intelligence company EchoNest to develop an algorithm that combs through blogs, social media, video and more traditional metrics (like radio plays and sales) to determine which bands are receiving the most attention on any given day. Fans can click on any band to listen to 30-second sections of songs (via Rhapsody), watch music videos, see photos, read tweets about that artist as well as news and bios, and find bands that are similar to the artist in question.
CNN’s highly visual new iPad app hit the App Store on Tuesday morning, bringing many of the media company’s best-known products — including all of its articles and videos from CNN.com, as well as live breaking news video coverage and hourly radio updates — to the iPad for free. Unlike the iPad apps of most other publications, CNN’s app [iTunes link] replicates neither the format of its website nor a newspaper layout. Instead, users are drawn to headlines laid upon enlarged thumbnails to explore different kinds of content — sports is juxtaposed against tech, which is sandwiched between stories on finance and government policy — although they also have the option to browse by section and headline in a text-only format as well. “We’ve really worked to make this thing feel like it was meant for the iPad,” said KC Estenson, SVP and general manager of CNN.com. “It looks unlike any other thing that we’ve built.
Hands-on: CNN’s Stunning New iPad App [PICS]
This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. When you think of online destinations for professional purposes, social networking sites tailored toward business users — like LinkedIn — probably come to mind. Savvy small business professionals will find, however, that a crop of new startups offer them access to fresh technologies that help with professional networking, research, influence and community building.
5 New Online Services Perfect for Small Businesses
The Most Powerful Tweets of 2010 According to Twitter
Once upon a time, Twitter (do you remember when it was called twttr ?) was just a simple tool that enabled users to say what was on their minds. Now, having experienced tremendous growth over the past couple of years, and being embraced by celebrities, government organizations and PR companies around the world, it’s much more than that, and it’s clearly visible in Twitter’s list of the most powerful tweets of the year. Among Twitter’s choices, some tweets really made a change, such as Leigh Fazzina ‘s cry for help after a biking accident, and Ann Curry ‘s plea for the U.S. Air Force to let Doctors Without Borders planes land in Haiti. Some were a sign of the times, such as the White House welcoming Russian President Medvedev to Twitter, or Jonathan Schwartz announcing his last day as the CEO of Sun on the microblogging service.
Netflix Looking for Facebook-Savvy Engineer
Netflix could be on its way to Facebook. Netflix hasn’t announced Facebook integration yet, but the company is hiring “a founding member of the new Social Systems engineering team at Netflix,” according to a recently posted job description.Nokia Plans Complete Overhaul of Symbian in 2011
Nokia ‘s busy roadmap for 2011 includes the possibility of a dual-core smartphone and several upgrades to the Symbian mobile platform, Computerworld reports. On Tuesday, during the 2010 International Mobile Internet Conference in Beijing, Nokia gave a presentation highlighting some much-needed upgrades to Symbian, many of which are slated to come in the first quarter of 2011, including improvements to the browser’s user interface. Next in line for Symbian, coming during Q2 and Q3 2011, is “a new look and feel for the user interface, a more flexible home screen, an updateable HTML5 browser and an easier software update experience,” according to one of Nokia’s slides. On the hardware side, Nokia plans to release models with 1GHz CPUs (Nokia’s current flagship smartphone, the N8 , sports a 680 MHz CPU) and more graphics memory in the second and third quarter. First models with dual-core CPUs and a “true zoom camera” should be arriving at the end of 2011 or in the first quarter of 2012.Google is using its home page today to promote Demo Slam, a site where would-be filmmakers can square off against each other to show off the company’s various technologies. The site was announced about a month ago with a soft launch. “We spend our time making a whole bunch of technologies that are free for the world, but a lot of people don’t know about them.