background preloader


Facebook Twitter

Your Tweets Are NOT Your Own. Podcast: Play in new window | Download Everything you tweet, post, pin, say and do is a representation of your brand.

Your Tweets Are NOT Your Own

Does adding the disclaimer “my tweets are my own” to your Twitter profile really make them your own? Does it really separate your thoughts in 140 character increments from that of the brand you are associating yourself with? Brand, marketing and business leaders must realize and learn that a simple statement of “my tweets are my own” does not mean that another human being reading them is going to necessarily separate those thoughts and a particular tweet or post to any social network from that of the brand.

Instead, brand and organizational leadership should be focused on investing in employees as human beings. In this episode of the Social Zoom Factor podcast I share with you exactly why I do not believe your tweets are your own and that they have a direct impact on the perception of the brand for which you are associating yourself. Episode Highlights Supporting Resources: How new Twitter algorithm for timeline may affect businesses? Everyone loves Twitter, I really do and for me the very first reason is it’s not like Facebook.

How new Twitter algorithm for timeline may affect businesses?

I always appreciate how Hitesh mentioned 10 reasons why you should choose Twitter over Facebook. How To Write A Mind Blowing Headline For Twitter So People Will Read Your Blog. The latest Twitter statistics show that Twitters growth last year was over 1,300% with the latest numbers revealed by Twitter at their Chirp conference for developers in April showing Total number of users at 105 million (12 months ago that number was 8 million) Twitter received 180 million unique visitors a month to its website.

How To Write A Mind Blowing Headline For Twitter So People Will Read Your Blog

Twitter is a great way to promote and market your content and the challenge with Twitter for business marketers is that you only have 140 characters to get your message across and your link clicked on. The most important element to make that happen is a great headline to make people click on that link. So in essence Twitter has brought back the art of the headline which has never gone away but Twitter has highlighted its importance. So what are the important elements in creating and writing a “great headline” and why is it so important? Why is a headline important? 1. Example: “The Secret To Getting More Money For Your Property!” 2. 3. 4. Guía rápida para ser un gurú de Twitter. How to Make an Infographic of your Twitter Profile. Computer technology at its birth was complicated and extremely difficult to use.

How to Make an Infographic of your Twitter Profile

It was the sand box of geeks and engineers. You had to have a degree in computer science to play with the big mainframes of IBM and Hewlett Packard. It was the age of “big iron”, water cooled monsters that took up rooms to crunch data that is now seen as simple tasks and can now be performed on your iPhone. Computing for the Masses The advent of the personal computer brought computing to the masses. Software emerged such as Word, that enabled people to easily write their own documents and by-pass the secretary with the type writer. The emergence of the smartphone has now put a computer and publishing machine in your pocket. The Holy Grail The holy grail of computer visionaries has been to make computers as easy to use as electricity.

Steve Jobs said this about technology “The best way to create value in the 21st century is to connect creativity with technology” Give it a try and see what it produces! Cómo escribir un Tweet;  Consejos y errores básicos. 7 consejos para escribir un Tweet de forma correcta1 Para finalizar el artículo os contaré algunos errores que debéis evitar en la escritura o el formato de un tweet.

Cómo escribir un Tweet;  Consejos y errores básicos

7 Formas eficaces de medir tu influencia en Twitter que no mienten. A un usuario de Twitter le gusta que lean sus tweets , para eso está en Twitter . El problema es que, a diferencia de un post de un blog, no hay manera de saber cuánta gente lee exactamente tus tweets. Al no hacer clic en los tweets para entrar (como en el título de un post) no hay manera de trazar la acción que realiza el usuario (si lee o no el tweet), solamente si hace clic en los tweets con un enlace. ¿Cómo saber entonces si la gente los pasa por alto o si realmente los lee cuando pasan por su timeline? Twitter pattern: Those who don't know you well are more likely to retweet.

( —Big news can spread like wildfire via Twitter, but did you ever think about why certain people choose to retweet?

Twitter pattern: Those who don't know you well are more likely to retweet

A new study from the W. P. Carey School of Business at Arizona State University shows that if someone doesn't know you well, he or she is actually more likely to retweet something significant you say. "We found that people with weak ties, such as those who only have a one-way relationship on Twitter – who don't both follow each other – are more likely to retweet," says Zhan Michael Shi, assistant professor in the W.

P. The new research by Shi and his co-authors, professor Huaxia Rui of the University of Rochester and professor Andrew Whinston of the University of Texas at Austin, will be published in the academic journal MIS Quarterly in March. For example, the paper mentions a famed tweet in 2011, when a highly placed official in Washington said, "So I'm told by a reputable person they have killed Osama bin Laden. "