Social media. Jobs, classes, community and news for media professionals. The Advantages of Government Social Media. I was invited to Aurora Colorado by a federal agency as part of a group of experts in public relations and social media.
Our goal was to revise a public relations manual for national training. The group leader asked me for an overview of social media with an emphasis on the advantages of participation. Some in government may be wary about participation she explained. What would I say that would prompt them to consider social engagement? What is Social Media: There is no uniform explanation of social media beyond an internet-based effort to communicate and exchange ideas and thoughts with target audiences. Social media depends on what you’re trying to accomplish and what you are willing to do. From “Marketing Charts:” 87 companies in the Fortune Global 100 are now using at least one social media platform, up from 84 last year and 79 in 2010, according to a July 2012 report from Burson-Marsteller that includes data from Visible Technologies.
Why? About this Study. Twitter has become a new way to communicate with world leaders and a way for these leaders to communicate with each other.
On the one hand it allows heads of state and government to broadcast their daily activities and government news to an ever-growing audience, on the other, it allows citizens direct access to their leaders. Anyone can @mention a world leader on Twitter. Whether the world leader answers is another question, although a select few do actually reply to their followers’ @mentions. “Life is tweet”, former UK Deputy Prime Minister John Prescott recently wrote in The Guardian: “Twitter has given me a voice and a connection to millions of people that the distorted prism of the mainstream media denied.” Indeed, a few world leaders use Twitter precisely to debunk false information and correct media reports.
Two thirds of all world leaders on Twitter Presidents, prime ministers or their institutions in 125 countries have a presence on Twitter. Barack Obama Superstar. Chris Barton: Twitter diplomacy - Business. Alec Ross inhabits a world of subtle connotations, a world where sharp distinctions often blur into shades of grey.
The senior adviser for innovation to United States Secretary of State Hillary Clinton begins by ensuring I am recording him. "I prefer for it to be recorded just because in my line of business sometimes the choice of a specific word has repercussions and specific meanings. " Speaking from Washington DC, Ross' concluding remarks after an hour-long phone interview revisit his dilemma: "We live in a nuanced world. That may make my work occasionally more complicated.
And it may put me in the crosshairs for more criticism. "Nuanced" crops up several times. Ediplomacy promotes social networking technologies such as Twitter and Facebook to reach out to citizens, companies and others. Mutual relations on Twitter. Mitt Romney fake Twitter followers: Who's buying them? Screenshot As of last Friday, Mitt Romney’s Twitter account had about 690,000 followers.
That’s more than you or me (oh, hush, John Dickerson), but it’s a paltry number compared to that of Romney’s opponent: @BarackObama boasts some 18 million. On a typical day in the past month, Romney’s Twitter account has gained 3,000 to 4,000 new followers, according to Zach Green, whose blog 140elect.com tracks campaign-related Twitter trends. So when Romney’s follower count began growing by the thousands on Friday evening, Green took notice. In a post titled, “Is Mitt Romney Buying Twitter Followers?” Liberals on Twitter jumped on the case, noting that many of Mitt’s new fans appeared to be fake—spambots, pornbots, and accounts set up purely to inflate other accounts’ follower count. Was Romney’s campaign buying Twitter followers? In Romney’s case, though, the apparent spike in fake followers has seemed to delight his opponents, while offering little benefit to his campaign.
Articles. Web Centric. Société 2.0. Web in Russia. Social Media & Web 2.0. Introduction and overview of responses. Introduction and overview of responses For a millennium, universities have been considered the main societal hub for knowledge and learning.
And for a millennium, the basic structures of how universities produce and disseminate knowledge and evaluate students have survived intact through the sweeping societal changes created by technology—the moveable-type printing press, the Industrial Revolution, the telegraph, telephone, radio, television, and computers. Today, though, the business of higher education seems to some as susceptible to tech disruption as other information-centric industries such as the news media, magazines and journals, encyclopedias, music, motion pictures, and television.
The transmission of knowledge need no longer be tethered to a college campus. One major driver of the debate about the future of the university centers on its beleaguered business model. This set of circumstances has catalyzed the marketplace. Experimentation and innovation are proliferating.