Need Traffic? Here’s a Simple Strategy to Woo Bloggers and Win Their Readers Over. Steven Pressfield Online. Content Marketing Strategy, Research and "How-To" Advice — Content Marketing Institute. 6 Stunning Visuals That Will Make Your Content Memorable, Sharable, and Beautiful. With so much content competing for attention on the Internet, do you ever wonder if your content stands a chance? According to the journal Science, we have to process five times more information today than in 1986. Our readers are overwhelmed. You probably are too. So how can you make your next blog post stand out among the masses?
Is the attempt even worth the effort? You bet it is. And it’s easier than you think. Visitors to your website read, on average, only 28% of what’s in front of them. And one way to slow them down, increase engagement – and boost comprehension – is to use visuals. (Yes, I know you’re not an artist. The following are six types of gorgeous visuals that are easy to create and can double your blog’s traffic and engagement levels: 1. See this image? It’s just begging for shares on Pinterest, Facebook, Google+ and even Twitter because: So how do you create an image that people will love to share?
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Content Marketing and Copywriting Articles. Results-Driven Marketing Creative in Four Steps, Part 4: Matching the Lead Gen Process. The previous article in this four-part series discussed delivering an effective message through the right medium. We've also covered briefing and concepting, and how they tie together to deliver creative that's focused on generating results. But our creative needs to go through one last stage before it can deliver measurable results: It has to match the step-by-step lead generation process. Why Won't They Buy? Part of being a marketer is recognizing the various stages your customers go through before they commit to making a purchase, and developing lead generation tools that both promote and facilitate that exchange. You understand the barriers to the purchase decision—such as limited budgets, brand inertia, and, in business, the need to prove that a solution can deliver a return on investment.
But that's a job half done; you still have to put these assets out into the real world to generate demand. Step-by-Step Lead Generation For example: A Holistic Approach That Gets Results Step-by-Step.