Search EngineTools. Search Engine Optimization: SEO Tips for Small Business - www.sm. A few years ago, John W. Tuggle made about $19,000 annually giving private guitar lessons. He had to work another job, too, in order to bring in more money. Today, Tuggle makes $100,000 a year “and it just keeps going up,” he said. Plus, he no longer has to offer private lessons or work a second job, which gives him much more free time.
How did Tuggle do it? He hired a professional design firm to build a Web site, Learning Guitar Now, from which he sells prerecorded blues and slide guitar lessons on DVD. Tuggle also records podcasts for iTunes and creates videos for YouTube. And to draw traffic to his site, Tuggle researched and continually refines the keywords he uses to optimize his Web pages for Google and other search engines. Search engine optimization (SEO) can be a powerful tool to help potential customers find your site. So what exactly is SEO? SEO Basics Organic, i.e., unpaid, search result rankings are not the same as Pay Per Click (PPC) campaigns.
SEO has its detractors. Search-based keyword tool. Search Engine Guide - Small Business Help for Website Promotion. Web 2.0 Marketing For Small Business - powered by FeedBurner.