Twitter & its ecosystem
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Yesterday TwapperKeeper, an app that lets people archive and export tweets, is going to shut down a number of key features to stay in compliance with Twitter's terms of service, ReadWriteWeb says .
The much-adored social media management platform HootSuite made clear how it intends to make money yesterday when it announced that the service is moving to a freemium model. The company says that 95% of its current user base can likely continue to use the basic free account, but many small and medium-sized businesses and organizations will need to upgrade to one of four pro accounts ($5-100 per month) to continue using some of their favorite features like multiple team members and the ability to manage more than five social networks. Other perks of the pro accounts include an ad-free UI, prioritized support response time, enhanced stats (including Google Analytics integration) and vanity short URLs.
En avril, Twitter annonçait l’acquisition du client externe iPhone Tweetie.
We’ve been waiting a long time for Twitter to reveal their game plan, the real way that they were going to monetise the huge community that they have on the site. Sponsored tweets might have been it, but they have just trumped themselves and revealed their ultimate business model : their data. In a huge move, Twitter announced earlier this month that their data was now available to ‘buy’ through a partnership with Gnip , which provides real time social media data for organisations.
There's a new tool that online marketers, brand managers and social media experts should be aware of: Research.ly , a new social search platform for researching Twitter conversations and tracking the associated analytics.
Seesmic, the social-networking startup founded by French entrepreneur Loic LeMeur, today launched a new version of its Seesmic Desktop application that allows users to log in to more accounts from the app’s single dashboard, and also allows them to customize their activity streams by adding plugins from an open marketplace . Plugins that support more than 40 other related social applications and services are available at launch, including Topsy, Klout, MySpace, Formspring, Google Reader and Ning. There’s even a plugin for connecting to Zappos, the popular shoe retailer, that lets you share news of your purchases with friends.
What happens when Web 2.0 startups founded on principles of openness and freedom grow up? If we're referring to Facebook and Twitter, the answer is obvious: get a business model.
Twitter is feeling the need. The need to monetize.
There’s no question that Twitter’s web experience has been improving pretty rapidly over the past several months. However, one area that’s still lacking is a good way to view conversations. Clicking on the “in reply to” links is tedious for long conversations.
Software developers who build Twitter apps and Web sites arrived at Chirp, the developer conference in San Francisco this week, with trepidation about whether Twitter’s future plans would put them out of business. Twitter executives tried to calm their fears by offering a few hints about what types of apps they thought developers should build. For background, developers have created tools to do things on Twitter, like post photos or respond to corporate customers.
Erick Schonfeld is a technology journalist and the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily for the blog. He joined TechCrunch as Co-Editor in 2007, and helped take it from a popular blog to a thriving... → Learn More