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Allison Fine Building a social-media strategy from scratch can be a daunting challenge, especially for smaller organizations that have limited money and employee time.
Twitter can be an excellent tool for marketing your cause and bringing in new supporters, but we’ve been noticing many organizations that are making mistakes that could easily be avoided. Now of course we don’t want to point out exactly whom the offenders are, but we would like to share the 9 fatal mistakes to avoid when using Twitter to market your cause so you don’t fall into the same trap.
Please join me on June 21st from 1-2 PM PST for the virtual launch of The Networked Nonprofit . These are my notes for webinar about Nonprofits and Slideshare , a social site where community members share presentations, documents and pdfs.
Tell Congress Not To Hurt U.S. Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloopEveryone knows we've got to reduce the nation's budget deficit. But some members of Congress and the Obama administration are seriously considering a wrongheaded proposal to cut the deficit in part by hurting nonprofit organizations. The proposal would reduce the tax incentive received by many individual Americans when they donate to charities.
Eight in ten American women strongly believe in the power of individuals to make a difference by supporting causes, while their male counterparts are more likely to view supporting causes as a fad.
A Chronicle Live Discussion Nonprofits need to rethink their management and fund-raising approaches in the era of Facebook and Twitter, say the authors of a new book, The Future of Nonprofits: Innovate and Thrive in the Digital Age . The rise of social-media tools have changed how donors, volunteers, and employees think as well as what it takes for a nonprofit to thrive, say the authors.
Facebook is best known for its ability to connect people.
Over the past five years fundraising events (aka: social fundraising ) revenue has more than doubled online – reaching close to the billion-dollar mark. It’s been amazing to watch fundraising events take such a strong position in the space.
Whether it's political or personal, global or local, funded or a grassroots effort, organizations and communities are campaigning for change in many ways, all of the time.
Comcast donated $18,000 to a non-profit filmmaker’s group, the ReelGrrls , dedicated to giving young girls a voice and more confidence through film-making. One of the members expressed concern over the upcoming NBC/Comcast merger on Twitter, stating her disbelief that the FCC Commissioner Meredith Baker just quit to move to Comcast after approving the merger.
Google for Nonprofits
RealGrrls / Comcast
The blogosphere has been bursting with valuable resources and tips this week.
Foursquare Specials is a promotional marketing tool within Foursquare that allows business owners to reward their customers when they check in to their venue on Foursquare.
As the saying goes, “ Dig your well before you need the water.”
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For years I’ve been quietly steaming about two inventions that I suspect have done great damage to effective direct mail fundraising. Even calling them out will make me seem like a Luddite, a curmudgeon or worse.
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