Writing for the web classic rules meet social media. I’m currently writing new copy for the Boost website, which will be relaunching soonish with an updated look and a lot of new information.
This has got me thinking about what’s changed about writing for the web in the 5 years that I’ve been doing this, and what’s stayed the same. [NB: This post follows on nicely from last week's advice on launching with great content] Let’s start with what’s stayed that same. You still can’t go wrong with the long/short rules: long page titleslong headingslong link textshort paragraphsshort sentences. Quality Web Content — tips, archive,content,web. Writing for the Web. Web Writing that Works.