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Writing for the Web

Writing for the Web
August 7, 2016 A two-part experiment found that different tones of voice have measurable impacts on users’ perceptions of a brand’s friendliness, trustworthiness, and desirability. Casual, conversational, and enthusiastic tones performed best. July 17, 2016 A website’s tone of voice communicates how an organization feels about its message. The tone of any piece of content can be analyzed along 4 dimensions: humor, formality, respectfulness, and enthusiasm. March 20, 2016 Chunking is a concept that originates from the field of cognitive psychology. UX professionals can break their text and multimedia content into smaller chunks to help users process, understand, and remember it better.

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20 Tips on How to Write for the Web There are really only a few tricks to writing properly for the web. If you know how to write, you are already 95% of the way there. These are some of the more common mistakes that I’ve seen in web copy and some tricks that I use every day to write effectively, from e-mails to site pages. You don’t need to be an English major to understand any of this advice either. Designing For The Future Web - Smashing Magazine Advertisement Designing for the future Web. That’s a big subject.

gt;Page Layout About the CSS Layout Generator The CSS Layout Generator was first released by Tony Aslett in October 2003, since then over 871,000 layouts have been generated. Updated in November 2010, HTML5 doctype can now be selected and a simple HTML5 template with appropriate tags will be created. Typofile Magazine - The best faces for the Screen First, he suggests considering sans serif faces for body text. "When printed, the serifs on typefaces are only a tiny percentage of the typeface's design. But on-screen, in order to display the serifs using the limited number of available pixels, they take up a much bigger proportion of the information than they do on a printed page. Serifs should be small things--but on screen they become big--no longer visual cues but noise--distracting chunks of interference." While some traditional serif faces don't translate well to the screen, others are excellent on-screen, and a serif's more familiar shape makes it more comfortable and familiar for most people. This site uses Memphis/Rockwell or Bitstream Geoslab703, a simple slab serif that's very comfortable on both PC and Mac.

Round up of web copy posts « Boagworld Content Strategy: The estimated time to read this article is 2 minutes I have found myself increasingly frustrated by the lack of attention copywriting gets on the web. Management Degree » Judging a Book By Its Cover: The Top 15 Blogs on Book Design They say don’t judge a book by it’s cover, but sometimes it’s the cover that draws us in to further explore what a book is all about. Book design has taken off with the rise of the Internet because there’s a clear sense of what readers are looking for when they hit the bookstore in search of their next read. These graphic design and typography blogs are fantastic stops for the aspiring book designer or those looking to learn more on the subject. Top Design Blogs When it comes to learning a new program or getting a feel for how the reader accesses a book, look to these design blogs. source:atrissi.com

how to create a favicon.ico for your websit 8 Readability Web Tools to Test Your Writing Quality Readability is the quality of writing that makes it easy (or difficult) to read and understand. Ever since the web started stringing together HTML pages, readability acquired a different sort of importance. You can click on a URL and reach a webpage that’s designed for a 10 year old. You can click on another link which takes you straight to Stephen Hawking’s last paper. Information is useful only if we can make sense out of it.

The Smashing Book #2 (printed) Well-respected professionals have worked with us to provide exciting and comprehensive chapters: The Principles of Good Graphic Design, Matt Ward and Alexander Charchar This chapter looks at some key concepts of graphic design as they relate to modern Web design. It looks at a number of the central elements and methodologies that drive the act of designing itself, and it discusses the sometimes subtle but always significant divide between the merely good and truly great.

Edit Central - readability test Contents Introduction: On Writing Style and Diction Tools Sponsored Links Reference Books Technical Notes Privacy Policy Contact Introduction: On Writing If you want to become a better writer, you need to do the following, in order of priority: (1) write a lot, and (2) seek ideas and inspiration, and (3) get the technical details right. The Discipline of Content Strategy We, the people who make websites, have been talking for fifteen years about user experience, information architecture, content management systems, coding, metadata, visual design, user research, and all the other disciplines that facilitate our users’ abilities to find and consume content. Article Continues Below Weirdly, though, we haven’t been talking about the meat of the matter. We haven’t been talking about the content itself.

SMOG Readability Calculator by G Harry McLaughlin By G. Harry McLaughlin My readability formula SMOG estimates the years of education needed to understand a piece of writing. SMOG is widely used, particularly for checking health messages. A 2010 study in the Journal of The Royal College of Physicians of Edinburgh calls SMOG the gold standard and concludes that it should be the preferred measure of webpage readability. But ATOS for Text has been much better validated than any other readability formula.

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