Lylo - Concerts à Paris et Ile-de-France. Taweet. Agenda Concerts Paris et Région Parisienne. Utopians & Idealists: Who Can Handle Innovation? Research by anthropologists and sociologists has found that the introduction of an idea or innovation into a society creates two groups: utopians and idealists.
The idealist has a conservative world view and is content with the status quo. The utopian on the other hand has a revolutionary world view and want to transform society with new ideas. Recent research has shown that this concept holds true for the introduction of new products and services.