Defining Social Media ROI once and for all, and understanding th. This post is the continuation of a discussion started on Marketing Profs’ LinkedIn group on July 7th.
(If you don’t yet subscribe to the group, consider becoming a part of it.) Today’s video is actually two videos in one: The first half (Part 6 of our Social Media ROI series) deals with defining ROI once and for all. Média sociaux : comment définir un ROI. NEW STUDY: How marketers are investing in Facebook and measuring.