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Root Metaphor
Transmedia storytelling - Wikipedia, the free encyclopedia
[ edit ] Significance It has been well-established that “the power of narrative can impact commercial ventures, non-profit organizations, and issues such as education, health care, and human rights violations that require sustainable solutions.” [ 6 ] Some experts have argued that transmedia storytelling can effectively intervene in many of these categories. For instance, it could facilitate diverse applications of experiential learning in classroom settings, catering to different learning styles. [ 6 ] Likewise, it can also serve businesses well, as organizations that are able to transmit messages through various media will best manage to set their products or ideas apart from competitors. [ 5 ] The subsequent use of transmedia campaigns among businesses reflects an evolving consumer psychology drawing from increased investment in the internet. [ 9 ] What’s more, Serious ARGs show how transmedia narratives can de designed to address real world problems.
Thanks for the congratulations! Deus Ex: Human Revolution was a very ambitious project on all levels, and the whole team is happy to see we didn’t “screw it up” (as many fans worried we would ).
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