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We've seen all sorts of augmented reality applications for mobile devices, with varying degrees of usability, but this one, created for Orange Telecom, definitely takes the cake when it comes to originality and craziness. Created by augmented reality specialists Ogmento , the application lets you launch a simulated iPhone on your iPhone screen . You can zoom your virtual iPhone or spin it around, but (here comes the crazy part), you can also run applications on it. The virtual "apps" aren't real applications, but still, if there ever was an iPhone app that threatened to break the time-space continuum, this is it. See the video after the break.
If you need further evidence that social media is here to stay in the corporate world, look no further than Telstra, the Australian telecom giant. The 40,000+ person company makes social media training mandatory for its employees and formalized a policy of “3Rs” - responsibility, respect and representation. Taking things a step further, today the company is trying something about as transparent as it gets – publishing their entire social media training guide online, so that anyone can check it out, learn and critique.
With GROU.PS tools like the integrated wiki, chat and forum – not only can I keep my players informed of when our next live event is, but we can host 24/7 online gaming! by DeAnna Ross , owner of http://www.dead-of-night.com I really like the Groups social networking website, it is very easy to manage and has many useful options.
Web 2.0. A few years ago, it was the hottest buzzword around. It refers to the second generation of web apps following the Internet bubble that devastated not only Silicon Valley, but our economy in general. Social Media. While its definition is not yet etched in stone, most believe it describes a new type of media and communication that creates a world conversation and dialogue. Instead of being fed news (a one-to-many dissemination approach), everyone is welcomed to be a content creator and to generate a debate around that content.
Last weekend I wrote about how the big social gaming companies are making hundreds of millions of dollars in revenue on Facebook and MySpace through games like Farmville and Mobsters. Major media can’t stop applauding the companies long enough to understand what’s really going on with these games. The real story isn’t the business success of these startups. It’s the completely unethical way that they are going about achieving that success. In short, these games try to get people to pay cash for in game currency so they can level up faster and have a better overall experience.