The Newstand Goes Social: Rating Your Favorite Magazines Social Networks. The newsstands compete for your attention with their flashy headlines and cover stars (oh hey, Britney) but what about their social networks?
After finally finding and building a readership and community online, these publications are actively working to create and share content in order to gain more online readers but not all these magazines do social the same. Inside Forbes: How a Social Media Strategy Can Work for a Magazine, Too. Coke Revamps Web Site to Tell Its Story. 7 Ways Print Magazines Are Using Social Media to Engage Readers. Gina Gotthilf (aka "ginafrombrazil") is a social media and emerging technologies strategist at BlueGlass Inc.
She focuses primarily on fashion and publisher strategies and has worked with some of the largest names in both industries. You can connect with her on Twitter or learn more about her on LinkedIn. The demise of print media is commonly attributed to the success of free, easily accessible digital media. Social Media for Magazines - AEJMC 2011. People Magazine Launches Custom Social Platform. As more and more women turn to social media for information and interaction, so is People magazine.
The Time Inc. title has launched “Your Turn” within its website—its own social platform that allows users to contribute to and share with People.com. By visiting YourTurn.People.com users can upload photos for various “challenges” that are tied to engaging news or trending topics on the site. To participate, a user shares images from Facebook, Twitter, Instagram or a desktop computer.
Submissions are also collected from different social networks by using a People.com determined hash tag that coincides with a specific challenge. “We’ve been collecting user photos over the past few years—we’ve offered a lot of different challenges for readers, from Halloween to show us your cute pets,” says Janice Morris, managing editor for People Digital.