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Four years ago I wrote a guide to the Top 10 Social Networks for Creative People that turned out to be one of the most popular things I’ve ever published here on Lateral Action. But four years is a long time in social media. Empires rise and fall, old networks fade away and new ones arrive on the scene. So it’s time for an updated guide – to the most inspiring, useful and addictive social networks for creative people in 2012. As before, I begin by looking at WHY networking is critical to your success as a creative professional. Then it’s onto the networks themselves, with quotations from the founders of some networks and success stories from users, explaining the networks’ individual cultures, how to use them, and how they can help your creativity and your career.
Wikimedia Commons Kotler: "missão do marketing 3.0 consiste em criar um elo com o cliente, promover sustentabilidade e melhorar a vida dos pobres" São Paulo - “Vivemos a era da participação e da sociedade criativa. Para as empresas, isso significa estar mais próximas de seus clientes, trabalhando de maneira unida com eles, pois os consumidores ajudarão as corporações a criarem seus novos produtos e iniciativas de marketing. É o conceito da “co-criação”, afirmou Philip Kotler, professor emérito da cátedra S.
The first business Mr. Lefkofsky started, StarBelly, made tools for building Web sites; he sold it in 2000 for $240 million. He then started two companies that have since gone public — InnerWorkings , which provides printing capabilities over the Web, and Echo Global Logistics , a transportation and logistics outsourcing business he founded with a law school friend, Brad Keywell. He also founded MediaBank , which helps companies buy advertising. In each case, Mr.
19 de novembro de 2010 Por Ricardo de Paula em Infográficos O rápido desenvolvimento tecnológico vem mudando a maneira como vivemos, compramos e consumimos produtos e serviços. Vem mudando também a maneira como as organizações se comunicam com seus consumidores, dando ao marketing um novo conjunto de ferramentas. Tudo isso é decorrência da evolução dos meios que permitem as pessoas se comunicarem, independentemente de tempo e espaço, sendo decisivos para o rompimento das barreiras ao capital intelectual ao redor mundo. A timeline abaixo permite visualizar como se desenvolveram esses meios até chegar às mídias sociais modernas.
As this year begins to wrap up and businesses start preparing big plans for 2011, we expect social media and technology innovations to be a bigger part of small business digital budgets. To spark a bit of creativity and help get that process rolling, we've gathered 35 of our most useful small business posts from the past few months to make sure businesses are in the digital know. Each week we put together a roundup of essential social media resources that you may have missed that week — you can check those out here . But this week we decided to take it a step further and provide you with another megalist of just our top small business resources from the past few months, including social media, tech, marketing & advertising, dev & design and mobile articles written especially for our small business crowd. Of course, if you're still hungry for more business resources, you can follow Mashable's business channel on Twitter and become a fan on Facebook .
Social media is not just a social instrument of communication. It is not all about people sharing ideas and thoughts with other people. It is the creation and exchange of ‘User Generated Content’. The ability to transform broadcast media monologues into a social media dialogues that spread, sometimes, faster and wider than television, radio or print.
A esta pregunta trata de responder el informe elaborado por Cisco Systems y Global Business Network (GBN) , The Evolving Internet: Driving Forces, Uncertainties and Scenarios to 2025 que analiza las premisas de futuro, los ejes de incertidumbre y los escenarios de la Red de los próximos quince años. El informe presenta tres ejes de incertidumbre –Construcción de redes, Evolución tecnológica y Comportamiento de los usuarios– que determinarán el futuro de Internet, y cuatro escenarios –Palpitante, Inseguro, Decepcionante y Desbordado– que plantean un desarrollo atípico de Internet en comparación con los estudios realizados hasta ahora. El informe pronostica una nueva brecha digital y el aumento del volumen del comercio electrónico.
Editor’s note : This is the first of a three-part guest post by venture capitalist Mark Suster of GRP Partners on “Social Networking: The Past, Present, And Future.” Be sure to also read Part II and Part III . This series is an adaptaion of a recent talk he gave at the Caltech / MIT Enterprise Forum on “the future of social networking.”
Editor’s note : This is the second of a three-part guest post by venture capitalist Mark Suster of GRP Partners on “Social Networking: The Past, Present, And Future.” Read Part I first, this one, and then Part III . Follow him on Twitter @msuster . This series is an adaptation of a recent talk he gave at the Caltech / MIT Enterprise Forum on “the future of social networking.”
Editor’s note : This is the third of a three-part guest post by venture capitalist Mark Suster of GRP Partners on “Social Networking: The Past, Present, And Future.” Read Part I and Part II first. This series is an adaptation of a recent talk Suster gave at the Caltech / MIT Enterprise Forum on “the future of social networking.” You can watch the video here , or you can scroll quickly through the Powerpoint slides embedded at the bottom of the post or here on DocStoc . Follow him on Twitter @msuster . In my first post I talked about the history of social networking from 1985-2002 dominated by CompuServe, AOL & Yahoo!
Mais do que nunca, as pessoas deixaram de ser apenas receptoras para se tornarem emissoras de diversos tipos de conteúdo. Tudo isso, graças a internet e a infinidade de ferramentas que ela oferece. É possível deixar de ser anônimo tendo apenas um computador, internet e criatividade. Uma das grandes responsáveis por permitir esse fluxo de informações são as mídias sociais. Blog, Twitter, Facebook, Orkut, Linkedin, entre tantas outras redes, ganham espaço não só no dia-a-dia das pessoas como nas estratégias de comunicação das empresas.
This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. The role of social media is expanding rapidly and many organizations of all types are trying to stay afloat amidst the changes. Meanwhile, a small group of innovators pulls the industry onward.
Every new technology has its skeptics. In the 1980s, many observers doubted that the broad use of information technologies such as enterprise resource planning (ERP) to remake processes would pay off in productivity improvements—indeed, the economist Robert Solow famously remarked, “You can see the computer age everywhere but in the productivity statistics.” 1 Today, that sentiment has gravitated to Web 2.0 technologies. Management is trying to understand if they are a passing fad or an enduring trend that will underwrite a new era of better corporate performance. New McKinsey research shows that a payday could be arriving faster than expected. A new class of company is emerging—one that uses collaborative Web 2.0 technologies intensively to connect the internal efforts of employees and to extend the organization’s reach to customers, partners, and suppliers.