Ready-to-use Value Proposition Canvas template | īndruc. The Value Proposition Canvas makes explicit how you are creating value for your customers. It helps you to design products and services your customers want. It is like a plug-in tool to the Business Model Canvas. Whether you're working to improve your value proposition, or to invent a new one for a specific customer segment, the high-quality visual tool will help you: Get a clear understanding of your customer jobs, pains, and gainsGet people from different teams working togetherTest assumptions about customers and marketing prioritiesRapidly define copywriting and brand messages for campaignsMake mistakes here, save money in the real worldCreate a solid basis for your business model Save yourself the time and money it would cost to craft a value proposition template by your own.
This one is ready-to-use and comes with a video tutorial and example on how to start with the canvas. 7-day money back guarantee included. Product Data. Value Proposition Canvas V1 2 (Keynote) Value Proposition Canvas template | īndruc. The Value Proposition Canvas. Achieve Product-Market Fit with Our Brand New Value Proposition Canvas I’m a big fan of the Lean Startup movement and love the underlying principle of testing, learning, and pivoting by experimenting with the most basic product prototypes imaginable – so-called Minimal Viable Products (MVP) – during the search for product-market fit. It helps companies avoid building stuff that customers don’t want. Yet, there is no underlying conceptual tool that accompanies this process. There is no practical tool that helps business people map, think through, discuss, test, and pivot their company’s value proposition in relationship to their customers’ needs.
So I came up with the Value Proposition Canvas together with Yves Pigneur and Alan Smith. The Value Proposition Canvas is like a plug-in tool to the Business Model Canvas. The Canvas with its niine building blocks focuses on the big picture. In this post I’ll explain the conceptual tool. The Value Proposition Canvas Achieving Fit Customer Jobs.