Social Media, Facts, Figures, Stats and More
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Publications 100 Ways To Measure Social Media 11/17/2009
Ally Aims To Promote Financial Literacy by Tanya Irwin 75 minutes ago Throughout April, Detroit-based Ally will aim to engage consumers in several activities centered on its financial literacy program, Ally Wallet Wise. ... The search engine marketing industry should brace for consolidation this year, as enterprise brands look for a variety of SEM services and support from one company. The move could even consolidate a few small platform providers to compete with larger agencies, such as Havas and GroupM. ... Ohio A.G.
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Charlie Rose - Jack Dorsey, Founder of Twitter
The day an advertising agency’s creatives (art directors and copywriters) truly “get” social media and how to communicate ideas through social channels, is the day said agency becomes a relevant player in the new marketing landscape. Trouble is, in my experiences, advertising creatives are often solitary, anti-social types, content to focus on their art and craft even at the expense of changing with it. Certainly I don’t infer that all creatives are this way. Many have made the transition from “working on my book” to creating compelling communications. Many more have gravitated from nice print and outdoor pieces to providing creative direction for simpler methods of transmitting messages, like sales letters, Pay-Per-Click ad copy or even blog posts.
Why Ad Agencies Struggle With Social Media
Blocking Your Facebook Comments From Facebook Itself - Digits - WSJ
The tool, called uProtect.it , works like this: Users get the app and activate it on Facebook with a bookmark. Then they write a comment and choose which of their friends can see it. Instead of the comment being posted normally on Facebook, uProtect.it posts a message saying that the comment is encrypted and can be seen by clicking on a link. Only those friends who are allowed to see the message can decode it when the link is clicked; even Facebook doesn’t have access. “Essentially you’re creating an encrypted atmosphere on Facebook, and Facebook can’t control it,” said Michael Fertik, the founder and chief executive of Reputation.com Inc., which makes the app. Facebook did not immediately respond to a request for comment.
New on Facebook: an MBA - London school offers degree via social networking site
Company warns of possible legal action (NEWSER) - Facebook has taken note of the recent trend of employers demanding that prospective or current employees hand over their passwords, and it issued a clear warning to such companies today: Knock it off. "As a user, you shouldn’t be forced to share your private information and communications just to get a job," writes Facebook privacy chief Erin Egan in a blog post . "We’ll take action to protect the privacy and security of our users, whether by engaging policymakers or, where appropriate, by initiating legal action, including by shutting down applications that abuse their privileges." More»
Mindmapping, concept mapping and information organisation software
Articles Here are some links to articles on the visual representation of knowledge by Sigmar-Olaf Tergan, an academic leader in the field This is a 1997 article by Eric Plotnick, from the ERIC Clearinghouse on Information and Technology Syracuse NY For me, web research and concept maps are a good pairing. As I research - I build a map. As I map - I realise new areas that need research. This papers variously by Arguedas, Cañas, Carnot, Carvalho, Dunn, Eskridge, Gram, Leake, Maguitman, Muldoon and Reichherzer have helped me to understand why, and see other possibilities.
iTunes: Time to right the syncing ship — When Apple introduced iTunes in 2001, it served one purpose: As a music jukebox app. Later that year, it added its most important feature: The ability to sync tracks with the just-introduced iPod. Originally, you could just drag tracks onto …
Techmeme
holykaw.alltop
Constant chatter about the valuation of Facebook keeps tech bloggers and newspaper business sections talking, but for all that talk, we still know relatively little about who owns what within the social networking giant. The Wall Street Journal and The Guardian did a bit of number crunching and speculation to break down the company’s ownership. LearnVest then put that data into handy chart form for easy digestion: