Last summer I was having dinner with an Art Director who was fielding emails from a client who wanted to pull stills from the commercial video shoot to drop into the background of the commercial stills shoot he was on. He bemoaned the fact that he would probably have to show them how horrible that would look to convince them it could not be done. Several weeks ago I was at Shoot LA talking to a ski photographer who was on a ski movie shoot in Alaska where the crews all shot with the Red camera.