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Blog » The Social Marketplace on Oodle & Facebook
Posted by Oodle Blog on December 15th, 2010 Today we rolled out a bunch of new functionality both on Facebook and Oodle — to make the experience into a true social marketplace. To date, most of the conversation around social commerce has revolved around social shopping. We’re focused on a different area of social commerce — the social marketplace — where who you’re buying from (or selling to) matters as much as what is being bought (or sold). Anonymous online transactions in traditional classifieds marketplaces lend themselves to bad behavior — from serious fraud and safety issues to flakey actions such as no-show meetings. Marketplace now does a better job using Facebook to establish a user’s real identity so users can see who is on the other end of the conversation:Work-Life Balance? Smartphones and Laptops Tip the Scale
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