11 Mind-Blowing Reasons Your Business Needs Facebook. Everyone seems to be using Facebook to connect with old friends, but do you realize what this huge network could mean for your business?
In the past 3 years, Facebook has surged past MySpace to become our preferred online hangout. And businesses are beginning to catch on. Interesting research shows just how influential Facebook has become in our daily lives. Combined with several critical adjustments to how Facebook publishes “news” and intersects with other sites, the state of Facebook is mind-blowing. And that’s a big deal for your business. HOW TO: Improve Engagement on Your Brand's Facebook Page [STATS]
If you're looking to boost engagement on your brand's Facebook Page, a new report from Buddy Media has some key findings for you.
![HOW TO: Improve Engagement on Your Brand's Facebook Page [STATS]](http://cdn.pearltrees.com/s/pic/th/improve-engagement-facebook-11631735)
The social media marketing company collected data from 200 of its clients' Pages* over a 14-day period and found that time is an important factor in determining the success of a Facebook post. The study reveals that more often than not, a Facebook post is ill-timed — in fact, office hours could be the worst time to blast content. "While marketers may work Monday through Friday, Facebook is humming with activity 24-hours a day, seven days a week,” says Buddy Media CEO Michael Lazerow. And so, brands must adapt to their consumers' schedules in order to optimize their engagement. Wildfire Interactive, Inc. GuestHub - Conversion-Driven Influencer Intelligence for Your Campaign.