Trends

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The Future of Online Digital Marketing 2012 -2015

The Future of Marketing & Media: Data Is the New Oil

My new book, and this blog, is about the most important issue the media business is facing as it tries to move forward: control.

http://www.endofcontrol.com/about-the-end-of-control.html

Gerd Leonhard: TheEndOfControl: About "The End of Control"

17 Videos Looking Ahead for Digital Marketing in 2012

Happy Christmas from the Koozai team. Throughout December we’ve been taking a look back at the key changes that have occured in digital marketing in the last year, with a different team member looking at a new issue each day. The videos also give information on what may happen in each area in 2012.

http://www.koozai.com/blog/search-marketing/17-videos-about-digital-marketing/

LeWeb11

Gerd Leonhard - KEYNOTE Speaker, MEDIA Futurist, Strategic Advisor and more

Digital Marketing Trends 2012 - Dave Chaffey

Web / Generation Y

11 tendances digitales pour 2011 selon Millward Brown

http://www.marketing-professionnel.fr/chiffre/11-tendances-digitales-millward-brown-01-2011.html

En 2011, les marques seront plus que jamais obligées d’étendre leur présence sur internet ; elle se partagera entre les sites web ouverts à tous et les sites à univers clos (nécessitant une identification) puisque la navigation web traditionnelle tend de plus en plus vers une lecture de pages directement sur Facebook (les fan pages) ou via des applications téléchargées.