Post a Company Status Update on LinkedIn. LinkedIn Brand Pages Get More Sharing. Christopher Heine | October 6, 2011 | 0 Comments inShare37 Users can comment on and "like" companies' updates.
LinkedIn Status Updates: Everything You Need To Know. In early October, LinkedIn announced an enhancement to Company Pages that will provide marketers with an important tool to better reach LinkedIn’s audience of professionals.
Until now, only individuals were able to post status updates (similar to those on Facebook) to their LinkedIn profiles. Many users update their LinkedIn status via their Twitter account, while recruiters and HR professionals often use status updates to publicize job openings. But companies had no equivalent ability to push information out to their followers, until now. What Is It? A little background: a “Company Page” on LinkedIn serves as the face of a business on the platform. Companies can opt to import their blog posts and tweets to their page, and can also post job openings and product descriptions. The company status update adds another layer to the company’s presence on LinkedIn – the ability to share news, announcements, and promotions with followers in real-time. Why you should care: Two simple Linkedin features that will improve you company page.
How To Activate Status Updates On Your LinkedIn Company Page. By now, we’re all familiar with the status updates bar implemented in our LinkedIn profiles.
That’s one of the main ways in which we share news and what are we up to with our business network. LinkedIn recently made an imminent move: Enabling status updates in company pages. But, I was already receiving company updates Those posts where not customised but automatic. LinkedIn generated company updates every time a job was published, a new professional was hired or left the organisation. LinkedIn Lets Companies Post Status Updates. LinkedIn Launches Company Status Updates [How to Get Started]
To follow HubSpot's updates on LinkedIn, follow the HubSpot Company Page.
![LinkedIn Launches Company Status Updates [How to Get Started]](http://cdn.pearltrees.com/s/pic/th/linkedin-launches-company-16898100)
As we hinted at last week, we were awaiting LinkedIn's AdWeek announcement with bated breath this week. The announcement was just as we expected. Today, LinkedIn launched Company Status Updates, enabling companies to broadcast messages to its company followers. Now, LinkedIn users who 'follow' certain companies will be able to receive more information such as breaking company news, employee moves, job opportunities, or updates on products and services (including multimedia content) directly from those companies. Linkedin Company Update – One Additional Tip. The Dilemma With LinkedIn Company Status Updates. In case you have missed the news, LinkedIn posted the following video on their blog regarding the new Company Status Update functionality: As an individual who is a competitive intelligence researcher and a content strategist, I really do not know what to think about it to a point it presents a dilemma for me.
In fact, it may pose a dilemma to others which use LinkedIn strategically. Here is the dilemma: From a defensive competitive intelligence point of view Company Status Update functionality should be a real cause for concern. Of the companies that have a profile on the business social network, how many of them are aware that their competitors are following them for competitive intelligence purposes? Some may say that a company status update is no different from a RSS feed with a press release.
From a content strategy point of view. Blog Archive New Company Updates: Learn more about the Companies you follow on LinkedIn « We are excited to announce LinkedIn’s new company status updates, that will now let members receive further insights — breaking news about the company, employee moves, relevant job opportunities or the latest on their products and services including multimedia content — directly from the companies they follow.
Since our launch of Company Follow, nearly a year and a half ago, we’ve had over tens of millions of professionals follow over 2 million companies on LinkedIn. This is a natural evolution aimed at making it easier for companies to communicate with their audience — whether it’s employees, customers or prospects. What’s new for professionals? If you’ve been following specific companies (either your own, your competitors or a company you’d like to work for) you’ll now start seeing status updates shared by the company in your homepage news feed. For example, followers of Rackspace Hosting can now keep track of the latest developments in web hosting and cloud computing: Status Update: LinkedIn Adds Value to Company Pages.
Your company can now post updates on LinkedIn, much like you can on Facebook. LinkedIn Company Status Updates: A MUST Use Marketing Tool. LinkedIn Company Pages How To Guide. Like with Facebook, people can comment on and "like" status updates made on your Company Page.
That means you'll need to monitor that page closely. Snohomish County Business Journal: Encourage discussion with a LinkedIn company page. Encourage discussion with a LinkedIn company page By Laura ChristiansonRelationship Marketing We've been exploring how to use LinkedIn — the social network for business professionals — in my last two columns.
We've reviewed how to create a 100 percent complete profile and how to obtain those all-important recommendations.