Social Media Case Studies | The Parallax View. Social Media Case Studies & Examples. Are you using content marketing as part of your digital strategy to grow your business? If so, you're not alone. According to the Content Marketing Institute, the lion's share of marketers (some 92%) report using content marketing. In the fast moving world of digital strategy, things are always changing. What should you expect in 2014 to change in the world of content marketing? Hana Abaza of Uberflip has put together an infographic detailing five key content marekting trends for the coming year. In summary, they are: 1. 2. 3. 4. 5. VEOMED : Home. Social Media Case Studies SUPERLIST- 23 Extensive Lists of Organizations Using Social Media (UPDATED) Are you using content marketing as part of your digital strategy to grow your business? If so, you're not alone. According to the Content Marketing Institute, the lion's share of marketers (some 92%) report using content marketing.
In the fast moving world of digital strategy, things are always changing. What should you expect in 2014 to change in the world of content marketing? Hana Abaza of Uberflip has put together an infographic detailing five key content marekting trends for the coming year. 1. 2. 3. 4. 5. How Companies are Using Social Media to Make Better Decisions. Mat Fogarty is the Founder and CEO of Crowdcast, a leading provider of collective intelligence and prediction market solutions. You can read more of Mat's posts on the Crowdcast blog or follow @crowdcastinc. Collaboration and crowdsourcing are the realities of today's public Internet, and the trend is now gaining real traction in the workplace. Smart companies increasingly understand that their richest source of insight, ideas, data, and information is within their own employees. They are the ones whose talent, work, and daily interactions with the product make the business what it is. Just as so many of us look to the Yelp community to figure out where to make our dinner reservations, companies are increasingly looking to the employee crowd for the knowledge and insight to make better business decisions.
Enterprise Social Networks “If only HP knew what HP knows, we would be three times more productive.” — Lew Platt, Former CEO of HP Prediction Markets Crowdsourcing the Next Big Idea. How PR Pros Are Using Social Media for Real Results. The Real Results series is supported by Gist, an online service that helps you build stronger relationships. By connecting your inbox to the web, you get business-critical information about key people and companies. See how it works here. PR professionals use social media every single day to get the word out about clients, to communicate with customers and to respond to questions or problems. Twitter, Facebook, YouTube and other social sites have quickly become important tools in a PR professional's overall toolkit. As one PR professional, Jeremy Pepper, told us, "There are so many uses — conversational marketing, reaching influencers — that PR is able to participate in conversations and answer questions, be a support system for clients and companies, as well as empowering customers and power users to be a de facto resource for your company, a champion for your products.
" The Role of Social Media in Business-to-Business PR Social Media Drives Authenticity Claire McCaskill, the junior U.S. 10 Best Social Media Case Studies - Honeytech Blog. You can locate hundreds of ways to use social media site for marketing your product and services. Social media site brings a revolution in the overall sale and traffic, if marketed properly using some best SEO techniques. And the most important fact is that, key to every site’s success is through good marketing or advertising.
Even if you have really good and considerable content on your site, you still need to promote it to avoid getting missing at the back of the competition. If we talk about the internet society, the best way to accomplish an augment in website traffic and revenue is to take advantage of social media sites. Nowadays, companies use social media tool to launch a product and also to interact with its customers. Top 10 social media sites: Orkut, Facebook, Twitter, Flickr, Hi5, My Space, Xanga, Linkedin, Blogger & WordPress. Listed below are the 10 best social media case studies. 1.
Coco-Cola social media case study is one of the best examples available out there. 2. 3. S July / August 2010 Trend Briefing covering "INNOVATION INSANITY". The INTERNET OF CARING THINGS means connected objects that serve consumers' most important needs: physical and mental wellbeing, safety, security, oversight of loved ones, and more. You're probably already familiar with the innovations that have blazed an early CARING trail. The Nest smart thermostat*, NIKE fuelband and Fitbit, for example.
But now, as consumer demand and technological capacity converge, the INTERNET OF CARING THINGS will evolve in exciting new directions. Check out the examples below – divided into five categories of CARING – for a glimpse of these... * Indeed, just after we first wrote about the INTERNET OF CARING THINGS in December 2013, Google placed a USD 3.2 billion bet on it with their purchase of Nest Labs. A Wiki of Social Media Marketing Examples.
A Chronology of Brands that Got Punk’d by Social Media. Update: Aug 2011, we’ve conducted a research project to analyze these social media crises, read the full report to find out what went wrong and how to prevent it. A list of companies that were blind-sided by the internet, they didn’t understand the impacts of the power shift to the participants, or how fast information would spread, or were just plain ignorant.
Criteria of “Punk’d” includes a situation where the story would have not been told if social media was not available, or if social media enhanced the situation. Read my exclusive interview with Greenpeace on Forbes. This doesn’t include fake blogs, companies who deliberately tried to cheat the system get their own honorable mention. Although this punk’d list is the one to stay off, the one you want to get on is the Groundswell awards. Update: I’ve added severity status for some of these Punk’d using the Categorization of Brand Backlash Storms) Social media case study-o-rama. I had a quick chat with Robert Janelle yesterday, who was writing an article for the Ottawa Chamber of Commerce‘s member newsletter about social media for business.
One of the things I talked about was learning from others, and building on their ideas. In folk music, that’s “the folk tradition.” But given that you can’t copyright an idea or a concept, there’s no reason that businesses embarking on a social media initiative — or any sort of communications, for that matter — shouldn’t learn from others. And case studies can be a powerful way of doing just that. Conveniently enough, there are good people who are compiling lists of case studies online. Some of these lists are in wiki form, so you can easily add your own; others are more conventional sites. Either way, use them. Here are some places to find useful case studies in social media: Penn Olson’s 30 social media case studies Web 2.0 examples in Canada wiki Tod Maffin‘s Case Studies Online site.