Mullen.com - advertising unbound. Home | Good Belly Project #goodbellyproject. Clotaire Rapaille. G Clotaire Rapaille, or Gilbert Clotaire Rapaille, is a marketing specialist. Born in France, he has a doctorate from La Sorbonne. He moved to the United States in the early 80s. Rapaille is also the CEO and Founder of Archetype Discoveries Worldwide, located in Palm Beach, Florida. According to archived versions of his website, "Dr.
Rapaille's technique for market research has grown out of his work in the areas of psychiatry, psychology, and cultural anthropology" and he "received a Masters of Political Science, a Masters of Psychology, and a Doctorate of Medical Anthropology from the Universite De Paris - Sorbonne. In addition to his books, he is known for advising politicians and advertisers on how to influence people's unconscious decision making. Personal life[edit] His wife (Patricia Rapaille) owns a house in Boca Raton, Florida which is for sale[when?] Early career[edit] Theories[edit] Imprints[edit] Dr. Reptilian Brain[edit] Rapaille subscribes to the triune brain theory of Paul D. WE LOVE AD | World Creative Advertising Database and Network.