Marketing & Facebook
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This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. The series is made possible by Microsoft BizSpark. . If you would like to have your startup considered for inclusion, please see the details here . Name: Booshaka Quick Pitch: Booshaka shows you what’s trending on Facebook — right now.
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New Music Strategies
Podcast: Play in new window | Download (Duration: 53:16 — 48.8MB) An Unconvention panel we recorded, in which Steve , Dubber & Andrea and special guest Jez Collins from the Birmingham Music Archive talk about ways in which cities are, can be, and should be digital. We’ve talked about this in the podcast, but I thought it might be good to mention it again anyway: I’m writing a book called Music in the Digital Age , which you can download and read as I write it. Apart from the subject material, which will be of interest to readers of this blog, it’s worth bringing it up here because the section I’m writing at the moment is the long overdue update to my ‘ 20 Things You Must Know About Music Online ‘ e-book, which was released here nearly 5 years ago. There’s a lot more to the e-book – and plenty of content to be added as the year progresses – but you can get your copy now as a PDF or in Kindle and iBooks format for whatever you want to pay for it, and you’ll get the updates automatically.
Inside Facebook France - Toute l’actualité de Facebook pour les
Consumers who sign up for Plink can earn Facebook Credits when they use their credit card at brick-and-mortar locations, such as Taco Bell, Quiznos and 7-Eleven. Plink is one of a few companies betting on the rise of the social network’s virtual currency, Credits. “Facebook Credits are proving to be the missing ingredient that bridges the gap between social media marketing and offline sales,” Plink co-founder Peter Vogel said in a press release. When Plink launched in January , we applauded how the program connects offline transactions with people’s online profiles without placing additional onus on consumers or businesses. Credits accrue and can be redeemed with ease, similar to Frequent Flier Miles. The idea of Facebook Credits being used as rewards is an interesting one; people who might not see value in spending actual money for the virtual currency can earn Credits through Plink, for example, and then might be more likely to spend those Credits on virtual or digital goods.Vous me lisez, on se connait un peu maintenant, vous savez que mon obsession est de mettre en avant, réfléchir à des business models différents des business models classiques, à savoir « je vends mon CD » . Car vendre son CD, c’est devenu compliqué. On voit émerger de « nouveaux » business models . On parle de direct to fans (D2F), de direct to fan sales, de pay what you want, de donation…. Le marketing et les ventes grâce au direct-to-fan (aux direct-to-fan sales) ont connu un pic ces dernières années grâce à la combinaison de différents facteurs.
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Le magazine Technikart est au Festival de Cannes ! En direct de la croisette, ils vous préparent des playlists pour ne pas perdre une miette de ce qui se passe sur place. Mimi Xu vous propose les essentiels des films incontournables. - « Snowball » par Devo : Mark Mothersbaugh, membre fondateur du groupe légendaire Devo a élaboré les fabuleuses bandes son de Bottle Rocket, Rushmore, La Famille Tenenbaum et La Vie aquatique. - « Where Do You Go To (My Lovely) » de Peter Sarstedt : morceau emblématique du film Darjeeling Limited et du court-métrage Hôtel Chevalier - « Life On Mars » de Seu Jorge : ce morceau du musicien brésilien fait partie de la bande son du film La Vie Aquatique