Howto. Exchange. Networks. Casestudies. CommunityOrganization. Welcome to Partnerships Online. One Book, One Twitter: The Lab Notes. (I'm calling these "lab notes" because One Book, One Twitter is One Big Experiment.
I hope you'll all contribute to these notes.) Last night a tweet came in over the #1b1t transom. The content of the tweet—that the writer had barely started reading American Gods before having to go to sleep—isn't what struck me. It's that the author is a woman in Malaysia wearing a hijab. I was recently asked by Neha Dara of the Hindustan Times how I would define #1b1t's success. Now on to the nitty gritty.One of the first wrinkles we've faced concerns whether to break book discussions up by chapter, using separate hashtags. . #1b1t: General Discussion #1b1t_1c: Discussion of Chapter 1 (and prologue material) #1b1t_2c: Discussion of Chapter 2 ... and on until we hit Chapter 19. Why do this? My initial suggestion was #1b1t1c (a paraphrased acronym for One Book, One Twitter, Chapter One). Collaborate only when necessary. On April 2, we were attending a Tools for Catalyzing Collaboration workshop organized by Eugene Kim of Blue Oxen Associates who also happens to be a WiserEarth advisor.
One of my favorite sessions of this Open Space gathering was around the definition of collaboration. Eugene shared his definition: Two or more people working together towards in the pursuit of a shared, collective, bounded goal. Differentiating Between Social Media and Community Management. As someone who works with social media managers and community managers, it seems the line between the two types of positions is not terribly clear – and maybe doesn’t need to be – but I think it would be helpful to distinguish between the two.
Why? The World Cafe Community - Hosting Conversations about Questions. Broadcast Institutions, Community Values. There is a long history of businesses trying to harness the power of online communities for commercial ends.
Most of these attempts have failed, for the obvious reasons. There are few products or services people care about in a way that would make them want to join a community, and when people are moved to speak out about a commercial offering, it is usually to complain. Media organizations, however, would seem to be immune to these difficulties, because online media and online communities have the same output: words and images.
90:10 Group. Wall Street Journal: WSJ Community. Discuss Groups. Answers. Con. Mikemost/socialweb + communitymgrs... nGenera Community - Overview. 2010: year of the CM. Elements of a vibrant online community – part 1 of 2: triggers, Overview - Open Kollab. Save time with these community building shortcuts. Sometimes you want to build an online community in the quickest time possible.
Perhaps you have a target to reach a certain number of members. Perhaps you have a target to reach a certain number of posts. Here are some community building shortcuts for those looking to reach numeric targets. Hire paid posters Caveat: Most paid posters will have no interest in your community. Exchange forum posts Caveat: Why on earth would you want to spend your time posting on someone else’s forum in exchange for them posting on yours? Spend big on advertising Caveat: You’ll attract traffic, and you will be able to target your demographic (to some extent). Hold big competitions Caveat: People are only in it for the prize. Encourage negativity and arguments Caveat: You’ll definitely see more activity if you have no community guidelines and encourage abuse, arguments and mudslinging. How To Kick Start A Community –an Ongoing List. One of the top 10 questions in social media marketing asked is “How do we kick start our community?”
This post aims at providing some resources for brands that are preparing their community strategy. The old adage of the field of dreams isn’t true -if you build it–they won’t neccesarily come. Brands must have a kick start plan to be successful with their community. Below, I’ll list out some practices I’ve heard from companies that have had successful communities, and I’d ask you chime in and add more ways, let’s get started, I’ll be as specific and actionable as possible. Community_manager_large.png (PNG Image, 1020x548 pixels) ReadWriteWeb’s Guide to Online Community Management - a valuable. Last week, I had the opportunity to review a draft of The Guide to Online Community Management, published by the ReadWriteWeb team and edited by Marshall Kirkpatrick.
Simply put, if you’re planning or considering a community effort at your organization, this is a must have. The report provides answers to any “ifs, ands & buts” with regard to the strategic importance of community engagement. Most readers of this blog come from larger organizations. I’ve kept that audience in mind when reviewing this report.
Overall Impressions To be honest, about 15% into the report, I struggled with the idea of buying a premium report that was largely peppered with quotes from articles that I’ve read before. On to specific areas that really resonated with me….. Addressing ROI – Head On I was quite surprised to see so many consultants and vendors either advise against quantifiable return or set a tragically low bar for success measurement. “The Morning After” The end game. Connie Bensen. Full Circle Associates. Institutional Learning and Chang. This section of the website summarizes methods, tools and approaches for monitoring and evaluation of collaborative projects.
The texts are drawn from different sources and recognized accordingly. There are various techniques associated with M&E as Table 5, extracted from Fahrenkrog et al (2002), illustrates. We would appreciate your feedback , so that we can improve the list. We are interested in hearing successful and unsuccessful uses of evaluation methods with examples of circumstances of use. Please use the comment box, in each method's page, to write your feedback. References: Guijt, I. and J. Fahrenkrog, G., W. La Rovere, R. and J. Rick Davies, Measuring Effectiveness Presentation Taylor-Powell, E., B. Website links: