Sample Central | What is Sample Central? Sample Central® is the new name for our franchise system worldwide – you probably knew us as Sample Lab! ® the FIRST and ORIGINAL tryvertising store, launched in 2007. Sample Central® is exactly the same business concept and model…just a new brand! Sample Central® is… a unique retail experiencea place that focuses on, and gives consumers, the choicea space to promote and test products and innovationstryvertising (try before you buy) in the true sensea portal that allows a Brand to cut thru the advertising clutterthe new standard in product placementSample Central is shopping for FREE Sample Central® is not… a product gallery or designer shopa sampling salon focused on one product categorya retail environment where consumers spend money!
Today’s market place is saturated with unwanted advertising samples. Sample Central® allows… its members to try out the latest – and often unreleased – products; andto take many samples home for free. Kraft vending machine dispenses dessert samples to adults only. Gain instant and exclusive access to over 5,000 of the most creative ideas, innovations and startups on our database and use our smart filters to take you direct to those that are most relevant to your industry and your needs. Not interested? You can still browse articles published in the last 30 days from our homepage and receive your daily and weekly fix of entrepreneurial ideas through our free newsletters.
High-end beauty samples by curated subscription. Tryvertising store expands in Spain. Vending machine dispenses free samples. TRYSUMERS | Daring consumers who love to try new things. First published: March 2007 | Hate the name, love the trend. TRYSUMERS are transient, experienced consumers who are becoming more daring in how and what they consume, thanks to a wide range of societal and technological changes. Here’s our stab at defining the phenomenon: TRYSUMERS: “Freed from the shackles of convention and scarcity, immune to most advertising, and enjoying full access to information, reviews, and navigation, experienced consumers are trying out new appliances, new services, new flavors, new authors, new destinations, new artists, new outfits, new relationships, new *anything* with post mass-market gusto.”
To get you going, here’s a list of observations on what's encouraging a growing number of consumers to morph into TRYSUMERS: Living in a world of abundance means there’s loads to try out, and it doesn’t hurt that millions of members of GENERATION C(ONTENT) are adding to the pile of unique, original niche content and products. The list of TRYSUMER observations goes on: A tryvertising lab for San Diego. Tryvertising comes to Budapest with a new members-only store. In the media: Brazil bets on free sample stores to lure shoppers. Targeting trendsetting women, Tokyo cafe puts samples on the menu.