Fight Like You're Right, Listen Like You're Wrong and Other Keys to Great Management. The Art of the Simple Blurb. Every week or so, I get asked by a startup founder to make an intro to an investor.
Normally these startups are pre-funding, so the founders are inexperienced about talking about their company. So their descriptions of their companies suck, which makes it really hard to make an intro even if they’re working on something interesting. This advice is mainly for founders looking for investor intros, but probably works for any kind of business development. First things firstMark Suster has great advice in general on the ins and outs of making intros. 4 Guidelines For Improving Your Marketing. About every four-to-six months our company goes through the cathartic process of reviewing our marketing performance.
Like many companies, we use a variety of marketing techniques, platforms, and processes for generating leads that bring in new customers. Our results have improved considerably over time as we've changed and implemented new strategies, but, like most companies, we still want to get better. Our review process follows some regular patterns: Thought Leadership Comes From Experience. How Does Writing Affect Your Brain? Most of us write a little something everyday.
It might be a grocery list, a poem, or a write-up on the infographic of the day. William Zinsser, Author of ‘On Writing Well,’ at His Work. In newsrooms, publishing houses and wherever the labor centers on honing sentences and paragraphs, you are almost certain to find among the reference works a classic guide to nonfiction writing called “On Writing Well,” by Mr.
Zinsser. Sometimes all you have to say is: Hand me the Zinsser. “Clutter is the disease of American writing,” he declared in one passage that tends to haunt anyone daring to write about Mr. Work Alone: Ernest Hemingway's 1954 Nobel Prize Acceptance Speech. 6 traits of great writing—according to a fourth-grade teacher. I’ve written severalposts about my 10-year-old son and his developing writing skills.
And though he may not share my alacrity for writing, his school curriculum is full of great writing advice. Recently, he came home with a handout called “Six traits of great writing.” The advice outlined in the handout is basic, but it remains important for writers of all stripes. Here are the traits along with a few takeaways. Ideas and content • Observe first; tell next. • Develop supporting details before you start writing. • Use a balance of showing and telling. • Make your message clear to the reader.
Organization • Link ideas together so there is a beginning, middle, and end. • Use a variety of transitional words Word choice. Make Your Writing Pop: 8 Tips. An A-to-Z Guide to 2012's Worst Words - Entertainment. Every year is chock-full of words, and we have feelings about those words.
We live with them, we love them, we let them roll around in our mouths, and we express them. 10 Amazing Letters From Presidents. We’ve scoured the Letters of Note archives once again, this time for notes from men who would hold or were holding the highest office in the land. Here are ten of our favorite letters from the presidents. (There’s a Letters of Note book in the works — learn more and preorder a copy here. ) 1. What Clint Eastwood Teaches Barack Obama and Mitt Romney. Written by Brad Phillips @MrMediaTraining on February 6, 2012 – 9:47 am During halftime of Sunday’s Super Bowl game, Chrysler aired a stunning two-minute commercial featuring Clint Eastwood.
The ad was a masterpiece of political writing. It acknowledged in stark, unequivocal language that the United States is in rough shape – but it wrapped that tough message in optimistic language that aimed to rally the nation. Here’s the ad: “It’s halftime. So what lesson can President Obama and the eventual Republican nominee take out of this ad? There have been eight general elections since the beginning of the 24/7 media age in 1980.
THE OPTIMISTSRonald Reagan, whose 1984 “Morning in America” campaign was the obvious inspiration for this ad George H.W. Princeton Brews Trouble for Us 1 Percenters: Michael Lewis. To: The Upper Ones From: The Strategy Committee Re: The Alarming Behavior of College Students The committee has been reconvened in haste to respond to a disturbing new trend: the uprisings by students on elite college campuses. Across the Ivy League the young people whom our Wall Street division once subjugated with ease are becoming troublesome. Our good friends at Goldman Sachs, to cite one example, have been forced to cancel their recruiting trips to Harvard and Brown. At Princeton, 30 students masquerading as job applicants entered a pair of Wall Street informational sessions, asked many obnoxious questions (“How do I get a job lobbying the U.S. government to protect Wall Street interests?”)
, rose and chanted a list of charges at bankers from JPMorgan and Goldman Sachs, and, finally, posted videos of their outrageous behavior on YouTube. A Sister’s Eulogy for Steve Jobs.