Looking to go into a degree in business? Perhaps you already work for a business but need a good book to give you an edge. Or you may just need something to tide you over in between romance novels. Online Marketing Degree » 50 Best Free eBooks for Your Business Education
Ever have a really great idea for a product? You know, the kind of idea that leaves you slack-jawed and wide-eyed with wonder at the sheer potential of it all. You want to grab someone by the shoulders and explain the whole thing in a breathless rush, watching their eyes grow in wonder as they realize you’re going to be rich and famous. For the next few hours or even days, you find yourself revved up in high gear, eager to turn your big idea into reality. 7 Warning Signs Your “Big Idea” Is Going to Flop
Everyone has a big idea. The next Facebook or Twitter is being presented to potential funders by a hundred different startups every year. However, many or even most of these ideas never really get off the ground. So what’s standing between these companies and success? Why Your Great Ideas Will Fail
Keeping In Touch with Prospective Clients | FreelanceSwitch A lot of your success as a freelancer will depend on your persistence. It takes many forms – your persistence in learning and improving your skills, the persistence that's involved in bringing a long, difficult project to completion, and the topic of this article, persistence in keeping in touch with the people who may do business with you. The Very Simple System
6 Tips for Pitching to Major Clients Almost every major web designer faces this dilemma at some point: either continue working with “mom-and-pop” style businesses, enjoying effortless marketing and relatively simple projects, or transition to working with larger businesses and reap the benefits of bigger budgets. It’s a question of experience, and with enough design work under your belt, new opportunities start to present themselves. The most difficult part for many is making the transition. The comfort of simple work and the ease of marketing yourself can make maintaining a small client network very tempting. You see the effort involved in pitching to a major client and you slightly recoil, worried that you’re not quite skilled enough, you’re not quite experienced enough and your business is not quite big enough. That insecurity leaves so many designers bidding for tiny projects, working for local clients and missing out on lucrative long-term opportunities.