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Foreword: A Book Design Blog. The ISBN Application Process. "ISBN" stands for "International Standard Book Number". An ISBN is a number, not a bar code. One agency per country is designated to assign ISBNs for the publishers and self-publishers located in that country. The U.S. ISBN Agency cannot assign ISBNs to publishers and self-publishers located outside the United States and its territories.

The ISBN identifies the title or other book-like product (such as an audiobook) to which it is assigned, but also the publisher to be contacted for ordering purposes. ISBNs are assigned to publishers and self-publishers as follows: 1, 10, 100, 1,000, 10,000 or 100,000 numbers. When participating in the ISBN standard, publishers and self-publishers are required to report all information about titles to which they have assigned ISBNs. Note about 979 ISBNs: ISBNs beginning 979 will not be issued in the United States for at least several years until current inventories of ISBNs are depleted.

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