Pinterest Marketing. Are wondering how to get more Pinterest followers? Are you looking to increase your Pinterest engagement and drive traffic? In this article, I’ll share 12 tips on how you can get more Pinterest followers and promote your business. Why More Pinterest Followers? More Pinterest followers can help you get more likes, repins, comments, clicks and impressions. This can then help drive traffic, increase sales, generate leads and build your Pinterest brand. It also provides an opportunity for you to generate more engagement with your customers.
Here are the tips: #1: Add the Pinterest Follow Button The Pinterest follow button diverts website visitors to your Pinterest page, thereby attracting followers. Install the button in several prominent places on your website and blog—the header, footer, sidebar, etc. To create your button, use the widget builder page on Pinterest or create a custom button that matches your branding.
The Pinterest buttons can help convert website visitors into followers. 5 Ways to Build a Pinterest Following With Facebook. Are you looking to build a strong Pinterest following? Did you know that you can integrate your Facebook and Pinterest marketing? Yes, there’s a way to get Facebook fans to create exposure for you on Pinterest. Establishing a large audience of followers on Pinterest is one of the most important aspects of a successful Pinterest marketing campaign.
Here’s the skinny: Although during the setup process you can choose to link your Pinterest account to your Facebook personal page, there is currently no way to automatically hook up to your Facebook fan page. So what’s a business to do? The truth is most business owners have not figured out a solution. They are failing on Pinterest because they think that they have to build a new following from scratch. Here are five ways to use Facebook to build your Pinterest following. #1: Get a Pinterest Tab for Your Facebook Fan Page The easiest thing to do is just go to Woobox and create a Pinterest tab for your Facebook fan page. His board description reads: How to Attract Customers With Pinterest. Imagine your ideal clients. Now think about what kind of pictures or visual images they would enjoy. If you can create (or curate) visually compelling content, then Pinterest could be a great social platform for you. When used the right way, Pinterest can drive massive traffic to your website, build loyal communities around your brand and convert fans into buyers.
Beyond the Pin In February 2012, Pinterest bypassed Twitter in terms of referral traffic. A survey from PriceGrabber indicated that 21% of Pinterest users purchased something they saw on a pinboard! Unlike Facebook where images of products are annoying or intrusive, Pinterest offers a beautiful and exciting new interface (much like a mall) where users actually expect and look forward to shopping! Here’s what you should know about the book. Author’s Purpose Beth Hayden, author, Pinfluence: The Complete Guide to Marketing Your Business with Pinterest. What to Expect Book Highlights Here are some of the ways you can do that. How to Use Pinterest Rich Pins: What Marketers Need to Know. Do you use Pinterest for your business? Have you heard about Pinterest Rich Pins and how they can help your marketing?
In today’s post, I’ll show you how businesses can get more from Pinterest Rich Pins. Get to Know the New Pins Pinterest is continuously expanding their functionality for businesses, from creating business accounts to marketing materials to help businesses get more from Pinterest. The latest additions to Pinterest are the introduction of rich pins to include more information about pinned images and the integration of the Pin It button with mobile apps. There are three types of pins that now allow you to share more information: products, recipes, and movies. The additional information for pins in these categories is provided by specific websites. For example, major brands whose product pins have extended information include Anthropologie, Home Depot, Nordstrom, Overstock, REI, Sephora, Sony, Target and Walmart. Product pin example from Home Depot. Other pins from your website.
How to Use Pinterest to Build Trust and Loyalty. Do your customers trust you? The key to building a successful business is the ability to create loyal relationships with your clients or customers. In the ‘How Content Can Help You Build a Loyal Following’ episode of the Social Media Marketing podcast, Michael Stelzner interviewed Pat Flynn of Smart Passive Income. They discuss how to build loyalty by providing valuable content and making a connection on a personal level through social media. A great way to do this is to use Pinterest. Here’s a look at 4 simple ways you can use Pinterest to make connections and provide value. #1: Tell Your Company’s Story Every company has a personality and a story to tell. A good place to start is to look into your company’s history. General Electric has done a great job of this on its “The Archives” Pinterest board.
Products form GE's past show you the company's longevity and their products' evolution. If you share your company’s story with your audience, you: Mr. These pins display the many ways Mr. Pinterest Business Accounts: This Week in Social Media. Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Pinterest Rolls Out Business Accounts: Pinterest now offers a set of free tools and resources for businesses. There are new terms of service for businesses. You can now use Pinterest for business. LinkedIn Enables Profile Editing on Mobile: LinkedIn makes it possible for mobile professionals to edit their profiles on the go. ”Now you can update your profile with a new headline, add recent skills or add a new position so your professional identity is always up to date.”
Discussion From Our Networking Clubs: Thousands of social media marketers and small business owners are asking questions and helping others in our free Networking Clubs. YouTube Makes it Easier to Watch Videos on TV: There’s a YouTube app update for Android and Google TV that “automatically pairs your devices on the same WiFi. 3 Unique Ways to Use Pinterest for Business. Does your business have a clear Pinterest strategy? Have you been struggling to figure out how Pinterest could help market your business? Pinterest represents a massive opportunity for both consumer-focused and business-to-business companies. In this article, I’ll show you three ways to build a successful Pinterest presence for your business. Strategy plays a vital role in success on Pinterest. #1: Increase Your Brand Authority Do you want to establish authority in your field? Middle Sister Wines positions itself on Pinterest as an authority in the wine industry by creating several Pinterest boards that provide useful and educational information to their followers while promoting their products in fun ways.
Middle Sister Wines. You don’t have to create all the content that you pin on Pinterest. Middle Sister’s Wine Tips and Tricks board contains videos from their YouTube account, alongside resources from other industry experts. . #2: Expand Your Reach Use This Approach Thoughtfully Bonus. 7 Pinterest Tips for B2B Companies. Have you used Pinterest to promote your business-to-business (B2B) company? Many consumer-facing businesses have had a lot of success promoting themselves with Pinterest. A recent study by SteelHouse shows that “Pinterest Users Are Nearly Twice as Likely to Purchase Than Facebook Users.” However, many B2B businesses are still wondering how to promote themselves with Pinterest. Check out how these B2B businesses are using Pinterest. Try to replicate their techniques for your business. Here are 7 tips for successfully using Pinterest for your B2B business. #1: Use Infographics Posting attractive infographics on your blog can be a great way to promote your B2B business on Pinterest.
Dan Zarrella's study shows that taller images like infographics are more repinnable. A recent infographic titled “How to Get More Pins and Repins on Pinterest” by Dan Zarrella shows that taller images are more repinnable and infographics are usually quite tall. . #2: Use Ebooks, Guides and White Papers. How to Get More Pinterest Exposure With Less Work. Would you like to get free exposure across thousands of people’s Pinterest pages?
Are you concerned you don’t have the time to manage a Pinterest account on top of all of your other social media efforts? In this article I’ll reveal a solution to make your Pinterest marketing easier and get the results you want. Introducing Pinterest Contributor Boards Pinterest contributor boards are a little-known feature to get others to contribute to your board. The image below is an example of a contributor board. Note the symbol that identifies that this board has contributors. Benefits of a Contributor Board Save Time and Energy On contributor boards, other people create content and do the work for you! One of the most common struggles business owners face when it comes to social media is the time and energy it takes to maintain a presence on their social media accounts.
This is an opportunity to let others pin, stay active and interact with your audience. Get Exposure Across Multiple Pages My Story 1. 2. 3. 4 Tips for Increasing Pinterest Traffic to Your Blog. Do you want more traffic coming to your blog? Getting lots of pins from your blog posts can increase engagement and drive traffic. It can also help boost your performance on search engines because pins to your post are ‘do-follow’ links. Pinterest’s recent growth has been unstoppable. According to comScore, Pinterest has grown by 4377% since May 2011. Below you will find 4 tips to get more traffic to your blog from Pinterest. #1: Share a Lot of Content One of the best ways to promote your blog is to pin a lot of images onto your boards.
You need to share both your own content and content from other people. Aim to create content-rich boards where people come searching for articles on your particular topic. If you have good boards that are followed by people who regularly view and share your pins, you can boost your blog traffic by pinning posts from your own blog. A blog with a great Pinterest brand page is The Next Web.
Their brand page has several boards onto which a lot of content is pinned.
Pinterest Success, Creative Ways to Use Pinterest for Your Business. Do you use Pinterest for business? Are you wondering how your business can benefit from Pinterest? To learn some creative ways to use Pinterest to help your business, I interview Cynthia Sanchez for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Cynthia Sanchez, host of the Oh So Pinteresting Podcast. Cynthia shares how you can use Pinterest for market research and how to get your content seen by more people. You’ll learn about some of the most popular trends on Pinterest and how to create attention-grabbing images. Share your feedback, read the show notes and get the links mentioned in this episode below!
Listen Now Podcast: Play in new window | Download | Embed Pinterest for Business. 9 Businesses Using Pinterest Contests to Drive Traffic and Exposure. Are you using Pinterest to market your business? Running contests on Pinterest is a great way to expose your brand to a large audience, attract new followers and engage with your existing follower base. In this article, I’ll showcase nine businesses running successful Pinterest contests.
Why Pinterest Contests? Here is why you should run a contest on Pinterest: Pinterest is the third most popular social network in the U.S. in terms of traffic.Pinterest has accumulated 14.9 million users as of July 2012.Pinterest is retaining and engaging users as much as 2-3 times more efficiently than Twitter was at a similar time in its history.Over 80% of pins are repins, demonstrating the tremendous “virality” at work in the Pinterest community.Pinterest accounted for 3.6% of referral traffic as of January 2012.Shoppers referred by Pinterest are 10% more likely to make a purchase than visitors who arrive from other social networks, including Facebook and Twitter. Sweepstakes #1: AMC Theatres #3: HuHot. 12 Ways to Get More Pinterest Followers.
Are wondering how to get more Pinterest followers? Are you looking to increase your Pinterest engagement and drive traffic? In this article, I’ll share 12 tips on how you can get more Pinterest followers and promote your business. Why More Pinterest Followers? More Pinterest followers can help you get more likes, repins, comments, clicks and impressions. This can then help drive traffic, increase sales, generate leads and build your Pinterest brand. It also provides an opportunity for you to generate more engagement with your customers.
Here are the tips: #1: Add the Pinterest Follow Button The Pinterest follow button diverts website visitors to your Pinterest page, thereby attracting followers. Install the button in several prominent places on your website and blog—the header, footer, sidebar, etc. To create your button, use the widget builder page on Pinterest or create a custom button that matches your branding. The Pinterest buttons can help convert website visitors into followers. 1. 2. 3. Pinterest Strategy. Do you want more traffic coming to your blog? Getting lots of pins from your blog posts can increase engagement and drive traffic. It can also help boost your performance on search engines because pins to your post are ‘do-follow’ links. Pinterest’s recent growth has been unstoppable. According to comScore, Pinterest has grown by 4377% since May 2011.
Many blogs are using Pinterest effectively to increase traffic and build engagement. Below you will find 4 tips to get more traffic to your blog from Pinterest. #1: Share a Lot of Content One of the best ways to promote your blog is to pin a lot of images onto your boards. You need to share both your own content and content from other people. Aim to create content-rich boards where people come searching for articles on your particular topic. If you have good boards that are followed by people who regularly view and share your pins, you can boost your blog traffic by pinning posts from your own blog.
Pinterest Marketing: What Marketers Need to Know to Succeed. Are you wondering if Pinterest can help your business? Do you want to get more traffic from your Pinterest account? To learn more about the power of Pinterest for marketers, I interview Beth Hayden for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Beth Hayden, author of the new book Pinfluence: The Complete Guide to Marketing Your Business on Pinterest.
Beth shares her insights into how Pinterest can drive more traffic to your website or blog. You’ll learn tips and techniques on what images work best on Pinterest and why content behind the image matters. Share your feedback, read the show notes and get the links mentioned in this episode below! Listen Now Pinterest for Marketers How pinboards work. 6 Tips for Using Pinterest for Business. Pinterest Analytics: This Week in Social Media. Pinterest, How to Use Pinterest to Drive More Traffic. 5 Ways to Tell if Pinterest is Right For Your Business. 3 Creative Ways Brands Are Using Pinterest. How to Use the New Pinterest, What Marketers Need to Know. Pinterest For Business. How to Use Pinterest Analytics, 6 Metrics Worth Measuring. 5 Ways to Tell if Pinterest is Right For Your Business. 26 Tips for Using Pinterest for Business.
Pinterest’s New Look: This Week in Social Media. How to Drive More YouTube Views With Pinterest. How to Use Pinterest to Promote Your Products. Pinterest Business Accounts: The Definitive Guide to Getting Started.