Lorie NG
Event Telemarketing Specialist Singapore Event Telemarketing
Marketing. SEO and Telemarketing. Appointment Setting. Content Marketing. Social Media. Lead Generation. Quick Fix for Lead Generation Content that isn’t Getting Found. In a typical content marketing lifespan, you cannot avoid getting into a phase when you start wondering why your pieces of great content – those which are with quality and viral potential – are not stumbled upon by your target market.
It’s a frustrating time, especially when you’ve become really proud of your content outputs yet they don’t really help in generating leads for your team. Apparently, there’s a whole lot of difference between creating good content and promoting it, and the latter is what ultimately decides the “searchability” of your posts. There are things you could do to effectively promote your content, as proposed by Sonia Simone, co-founder and Chief Content Officer of CopyBlogger Media. From CopyBlogger.com: #1: Build your network Today, tomorrow, next week, and next year, you need to be building your network of web publishers.
Those are the bloggers, web journalists, social media power users, and others who have the audience you’re looking for. Let Your Instincts Help In Generating Sales Leads In Singapore. When it comes to generating sales leads in Singapore, we are often interested in the numbers, the statistics, of your business prospects.
You want to be successful in your B2B lead generation campaign, so you need the facts clear, no doubts or misgivings. However, even the smartest or the most accurate data may not be a good measure for profits. Sometimes, the best business solutions come from what your instincts are telling you. In that case, you must nurture your instincts well. Email Lead Generation: How to Fashion Messages with High Response Rates. According to statistics by Forrester Research, at least 89% of marketers use email as their primary lead generation channel.
This goes to show that direct mail marketing is still a relevant tool, both for B2C and B2B purposes. And with the introduction of new conveniences in digital marketing, we can all say it would take long before email marketing fades away. Acquiring new clientele is still possible through this channel – only if you have nurtured and streamlined your email components. How Marketing your Product Launches can Help your Brand Prosper in Singapore. In Singapore, big consumer brands like Tiger Beer and B2B frontliners like SAP are using every amount of leverage they have to propel their influence.
Aside from applying lead generation strategies, these brands also introduce new product lines expecting to maintain loyal customers while attracting new ones. However, a new product does not necessarily guarantee the intended effects. In his article, Failure to launch: Singapore brands could be wasting millions on new products, Ray Crook outlines that most new products fall into obscurity just as soon as they hit the shelves, mainly due to the unrealistic expectations brands have about how their clients view the supposed innovations. Crook cites product extensions as the primary culprit, writing, “Too many brands fall into the trap of launching endless line extensions that simply steal customers from one item to another… These cannibalistic launches bite into the share of a company’s existing revenue.
3 Ways to Increase Business Productivity and Management In ASIA Pacific. As marketers, we are hard pressed to find the best approaches in acquiringquality B2B sales leads.
It’s not always an easy task as it demands a lot in terms of productivity. Unless you want to settle for a mediocre B2B lead generation campaign, increasing your productivity is essential for producing leads with better chances of converting. Bathrooms.com Digital Marketing Manager Adam Cassar has the right productivity “lifehacks” just for you: Callbox Ranks No.1 for Best Lead Generation Service for 2016.
Dimsums in Hawker: Make Your IT Products Noticeable in Trade Shows in Singapore. Photo by Diana Schnuth – Singapore, like her Asian neighbors Malaysia and the Philippines, has a penchant for good food.
“Bak chor mee” or mince meat noodles, barbecued chicken wings, braised duck rice, carrot cakes and dimsums are just a few of the many flavorful and mouth-watering hawker foods that are openly displayed and sold in food stalls in hot muggy hawker centers in Singapore. Can you imagine how inviting is the aroma, and how tempting are the looks of these tasteful food to the senses? Your IT products may just be as inviting and tempting to your potential customers, when offered or sold similarly like dimsums and noodles – not in a hawker center of course, but in Trade Shows.
Take a clearer view of how Trade shows or events could be beneficial to IT products or for any brand for that matter, along with other marketing tactics you have in place. What is Trade Show? What B2B Marketers MUST know about Honesty. For B2B marketers wanting to improve their demand generation efforts, listen up.
There’s a lot to consider in the recent controversy involving NBC’s Brian Williams. The 55-year-old poster boy for debonair journalism has come under fire after an episode of Nightly News where he said he fabricated an on-location Iraq War report. This was later contradicted by people who were with him when the helicopter they boarded was forced to land after taking a “hit” from an RPG. Call it a deception of memory, but Williams’ obscure February 4 apology has directed public attention towards a string of other fabricated observations in his past reportage. One can only imagine the negative impact on Williams’ reputation. Honesty is the best policy. Top Tips to a Better Mobile Marketing Experience.
B2B marketing today has come a long way.
A long time ago, in a mystical period known as the 80s, companies that needed to increase their client base depended primarily on the telephone to generate leads. Today, marketers are provided with more options for promoting their products and services with higher chances of acquiring high profile conversions. Along with social media, mobile marketing is one of these innovative channels that have made it possible for B2B companies from various industries to increase sales as well as broaden their brands’ influence. B2B Appointment Setting Done Right in Singapore. In Singapore, it is crucial for B2B companies to enhance their appointment setting efforts on top of improving their lead generation campaign.
Consider the fact that most decision-makers in the island nation have sophisticated preferences as to the type of solutions they want to purchase. When done right, appointment setters are able to hit their prospects and position them for a meeting with sales reps. Here are some pointers to consider when speaking to a decision-maker, courtesy of QualityContactSolutions.com: The Right B2B Appointment Setting Target List. Make Your Lead Generation Efforts Work This Year of the Monkey.
In ancient times, major decisions in commerce were always made with the advice of seers, oracles, and horoscopes.
Possibly, because of the world economic situation in the past decade, this practice has gained even more popularity. It is a tendency that comes from wanting to make sure that business will be conducted successfully. The number of businessmen who are interested in getting business horoscopes grows daily. 4 Steps to Improve Email Response Rates. There’s no doubt that email leads other B2B marketing channels by a wide margin in terms of reliability in generating qualified sales leads. Along with company websites and in-person events, emails continue to top the priority lists of any forward-thinking marketer. Cold-hard facts and figures make a telling case of this. But there’s reason to believe that not all email campaigns follow best practices. Don’t Forget these Four Pillars for a Sturdy Demand Generation Structure - Appointment Setting Singapore. Demand generation contributes a good deal of quality prospects to marketing. In order to attract the right customers, marketers need to create effective messaging campaigns to augment their lead generation and appointment setting efforts.
At present, multi-channel means are being applied to build brand awareness as well as establish networks with industry professionals and decision makers. But it takes more than content and a social media from the bottom up. Demand generation is built with four important pillars which marketing applications expert Avinash Agrawal summed up in this post for Vyakar.com.
Business, brand and marketing strategies The foundation to this pillar is based on a competitive advantage. Push for More Singaporean IT Appointments Using these Five Easy Tips. The pressing challenge for IT firms in the Singaporean market today is to find out the best approaches for getting high volumes of sales appointments. Actually, there’s not much science involved in it. It only takes common sense as revealed by Strategic Sales and Marketing, Inc. this featured list: Be logical: Don’t just ask for the appointment without offering sound logic as to why you and the decision maker should meet. You don’t want meetings just for the sake of meeting, and neither does your prospect. If you want to take up an hour of the prospect’s time, there needs to be a compelling reason (for the prospect) to do so. To Use or Not to Use a Script? A Financial Lead Generation Question.
Anyone who has an interest in English literature would easily declare Hamlet’s existential query as one of the most celebrated passages in Shakespeare’s collection of proto-“emo” tragedies. “To be or not to be?” Establishes the dilemma of life in such an intriguing way that we simply couldn’t resist tackling it subjectively. Marketing Trends in Asia That Will Still Work in 2016. ‘A bow, handshake, smile, eye to eye contact are just as important as the business itself’ said Judy Caroll in an article Expanding Business in Asia 2016. Asia has always been known for their rich culture and tradition that never get carried away by trends even in business they are very particular in their beliefs and they value real relationship more than ever but this does not necessarily mean that they would disregard changes that will improve their business.
According to forrester.com, B2C marketers in China are increasingly investing in social marketing and expect great returns but face the challenge of determining the right social marketing strategies and tactics. Read more.. Hubspot survey, State of the Inbound 2015 Asia, also find out that, Why an Event Telemarketing Campaign Will Work For Your Business. By: Rona Gumban. 8 Cool Ways to Improve your Sales Calls - Appointment Setting Singapore. Making effective sales calls is as important as acquiring high quality sales leads.
To get a prospect to purchase a certain product or service requires a compelling presentation over the phone, one that takes into account these tips from a Forbes article by Tom Hopkins. Develop a professional greeting. Get Quality B2B Appointments with Effective Marketing Software. B2B appointment setting is perhaps one of many challenges facing the modern marketer. Lead Generation in Singapore: How Database Integration can Keep you in Profit. Why it’s a Good Time to Market Mobile Security Solutions in Singapore. Nothing but optimistic numbers for the mobile tech market. A comScore report noted a sharp rise in mobile usage, which is expected to surpass desktop and laptop usage by the end of 2015. The Global Web Index, meanwhile, reported recently that smartphones have become increasingly prevalent.
It found out that around 80% of internet users rely on mobile devices for various activities such as research, information-sharing and financial transactions. Top reasons for hosting events in Singapore. We are known for many identities, of which, “Food Paradise” is commonly heard of. Being known as a tiny island on the map, Singapore has certainly built a name for herself over the last few decades. Apart from being a country that is known for food, Singapore is also recognized for being one of the top choices as events destination. Want to be Productive? Stay Positive. Ever had those days when you felt like not doing anything at all? 5 Key Steps towards Engaging Sales Appointments for Singaporean Companies. Singapore indeed deserves to be called for what it is – a loud and proud commercial lion, its eyes set on expanding the growth of its financial and IT sectors this 2015. Underperforming Lead Generation? Here are the Suspects.
What to do when recession strikes in Singapore. Singapore has one of the most stable economy, is recession ruining it? Make your Business Grow through Effective Corporate Events. The Anatomy Of Viral Content For Appointment Setting. What’s in an Effective B2B Appointment Setting Script. How Marketers can Solve Marketing Challenges the Easy Way. Top Reasons why Lead Nurturing is a Pretty Big Deal for Singaporean B2B Companies. Outbound Marketing: Reaching out to your Target Market. Events Telemarketing: How to Make your Invites Bear Fruit. Are Your Business Clients Happy? Tips in Measuring B2B Customer Satisfaction.
Social Media in Singapore: Have you Joined the Bandwagon? Demand Generation Solutions for Startups. 3 Branding Mistakes In Lead Generation. 4 Steps to Improve Email Response Rates. What a Concept! Slices of Life and Marketing Wisdom from Robin Williams. Blueprint of a Successful B2B Event. Generate More B2B Leads Entering the Singaporean Market using TOFU. The Cardinal Sins Of B2B Appointment Setting In Singapore. How To Create A Positive Business Image In Lead Generation. Understanding the Basic Pillars of Proper B2B Lead Prospecting. Strengthen Core Lead Generation Processes with these Suggestions. 3 Sales Tips to Get your Reps Reach for the Numbers. Improve Your Appointment Setting Call Handling. B2B Demand Generation: Bringing the Best from your Emails. Top Three Reasons Why Personalized Websites are your Best Bet for Acquiring B2B Leads.
Why Outsourcing Will Give You More Singapore B2B Leads. The Handy Checklist to a Successful Trade Show Appearance. The Greatest Marketing Strategy Question: Inbound or Outbound? How To React In Social Media (Without Jeopardizing Lead Generation) 3 Good Reasons Why You Should Hire A B2B Lead Generation Company. Proper Demand Generation for Proper B2B Results. Small but not Pitiful: Top Lead Generation Boosters for SMEs. Your Guide to a Successful International Social Media Campaign. Callbox Integrates With Salesforce: A Better, More Efficient Client Experience in Singapore.
Why B2B Companies Should Prioritize Case Studies. Trouble With Singapore B2B Leads? Use Telemarketing. Make Email Work Right In Your Appointment Setting. So, you Think you can Generate Software Leads? Think Again. Confronting Key Challenges in Generating B2B Leads for IT Products. The 3 Bs of Approaching B2B Appointment Setting Engagements with the Right Kind of Attitude. The 4 Things that make up a First-Rate B2B Telemarketer. Email Writing Tips to a Better Lead Generation Campaign.
B2B Prospecting at its Best: How to Find the Best Leads for your Pipeline. One Great Tip To Improve The Quality Of Your Lead Generation Campaigns. How to Foster Commitments that can Improve Appointment Setting. What are the Benefits of Telemarketing? B2B Telemarketing Goals to Garner. Up your IT Event Attendances through Effective Profiling. Why an Event Telemarketing Campaign Will Work For Your Business. 6 Vitals Arts to Master in Outbound Telemarketing.
Top B2B Telemarketing Sales Techniques for Better Results. Handle Price Objections The Telemarketing Way. GUIDE Coaching – Bringing the best out of a B2B Telemarketer. How Event Companies in Singapore Make Their Events Successful. Why Telemarketers Love/Hate their Job. 3 Steps to Enhance your Corporate Event’s Impact. Improve your Lead Generation by Improving Telemarketing Teamwork. 6 Vitals Arts to Master in Outbound Telemarketing. Drive for Sales: B2B Telemarketing Tips That Help Close the Deal - Singapore B2B Lead Generation Company. Spend Less, Gain More with your Event Marketing Campaign. Events Telemarketing: How to Make your Invites Bear Fruit. Make your Business Grow through Effective Corporate Events. Trouble With Singapore B2B Leads? Use Telemarketing. Drive for Sales: B2B Telemarketing Tips That Help Close the Deal. Asia Value Investor Conference – 8th December 2015.
8 Cool Ways to Improve your Sales Calls - Appointment Setting Singapore. 6 Vitals Arts to Master in Outbound Telemarketing. B2B Telemarketing Goals to Garner. Generate More B2B Leads Entering the Singaporean Market using TOFU.