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If you need further evidence that social media is here to stay in the corporate world, look no further than Telstra, the Australian telecom giant. The 40,000+ person company makes social media training mandatory for its employees and formalized a policy of “3Rs” – responsibility, respect and representation.
How a 40,000+ Employee Company Trains its Employees on Social Me
Twitter Multiple Users and Accounts | TweetFunnel
CoTweet™ - How business does Twitter
JetBlue Twitterer gets customer a wheelchair
Wanda Morillo needed a wheelchair for the plane and decided to send out a Twitter plea to @ JetBlue instead of contacting customer service at the airport.An anonymous reader writes "TorrentFreak reports that Toyota's lawyers have recently contacted computer wallpaper site Desktop Nexus in a blatant example of DMCA abuse. Toyota issued a blanket request to demand the immediate removal of all member-uploaded wallpapers featuring a Toyota, Lexus, or Scion vehicle (citing copyright violation), regardless of whether Toyota legally holds the copyright to the photos or not. When site owner Harry Maugans requested clarification on exactly which wallpapers were copyrighted by Toyota, he was told that for them to cite specifics (in order to file proper DMCA Takedown Notices), they would invoice Desktop Nexus for their labor."

