Is the Pinterest Problem Really a Problem? Just as guest blogger Beth Hayden and I were going to press with the Pinterest post on Monday, the s**t hit the fan. This blogger and that blogger have been raising legitimate concerns about Pinterest’s Terms of Service and copyright infringement. There is enough worry out there that I felt it necessary to follow up. Note: This is not intended to scare anyone away from using Pinterest. I just want to make sure you hear the concerns about using Pinterest along with the rosy side we gave you earlier. Read the Terms of Service (TOS) We’re all guilty of agreeing to stuff without reading it, but you need to understand what you’re getting yourself into before signing on to Pinterest or any other site.
I recall not too long ago that arti sts were up in arms about Facebook’s TOS – giving Facebook “ownership” of the images. Pinterest’s terms seem a little more egregious as they include the word sell. Protect Your Images While Still Allowing Them to Be Seen and Shared 1. I don’t mean thumbnails only. A 30-Minute Copywriting Course from a Master of the Craft. The One Skill that Makes an Online Entrepreneur Unstoppable. 3 Psychological Triggers that Can Move Your Audience from Indifference to Desire.
Ask the expert | how to set up a media kit & sell online advertising - blog - build a little biz. Today we have an awesome guest post from our expert partner Nicole Leedham from Black Coffee Communication. she is helping us with media kits and selling advertising on your site. this information is so helpful, thank you nicole! When you make the decision to accept advertising on your website, it can be a bit daunting to work out how to attract the right advertisers (at the right price). And, there often seems to be approximately 16 kabillion websites competing for that same marketing dollar.
Selling advertising really isn’t much different to selling your thing – it still involves finding your USP (Unique Selling Point), identifying target audience and talking about benefits, not features - so if you start with that mindset, developing your media kit shouldn’t be too hard. The first step is to develop a media kit to attract potential advertisers. But what should it include? The following four items are a must – the rest is window dressing. 1. 2. 3. 4. Finally, put in your rates. The 3-Step Cure for No-Sales Syndrome. The Sexy Art of Writing Headlines that Kill. How to Write Magnetic Headlines.
How to Write Headlines That Work.