Curation & marketing
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Pepsi will begin curating new music for fans on Twitter through a year-long partnership with the messaging platform, both companies announced Wednesday. The "Live for Now Music" initiative is an extension of Pepsi's recently launched " Live for Now " global campaign, will offer free music downloads, music videos and a series of pop-up concerts this summer and fall.
Image via CrunchBase Kipp Bodnar of HubSpot shares his thoughts on curation as a marketing strategy…
At blissmo, we work with expert curators, leverage resources including the EWG "Skin Deep" database on the safety of cosmetics, and otherwise do our research to introduce you to exceptional products that are safer, healthier & better than conventional alternatives. What does that mean?
Content curation is the organizing, filtering and “making sense of” information on the web and sharing the very best pieces of content that you’ve cherry picked with your network.
When I first graduated from college almost 20 years ago, I quickly learned that I was not prepared to have conversations with experienced business professionals on the reality of the business challenges they were confronting. My approach was to subscribe to 3 magazines: BusinessWeek , Fast Company and Newsweek and I read the newspaper every single day.
Content curation has drawn my interest. I was at a tech conference last week and saw a couple of pretty cool applications for curating content. Setting a side the debate of right or wrong, these new content curation tools will make their mark.
As many of us know, in the social media marketing game content is king! Without anything to Tweet about or post about on Facebook our communities would fall by the wayside and our customers would stop listening to us.
February 15, 2011 | 4 Comments Life is good for the traveller who knows where they are going. There are dozens of great and useful sites online where you can see everything from reviews of hotels to side by side comparisons of airfares from one destination to another.
If you are responsible for adding high-value content to your website, you are constantly being challenged to find page or post topics which are new, shareable, helpful and original.
Most of us understand the value of sharing information. But when the information belongs to others, we wonder “what’s the point?”
Like many digital marketers, I consume and create large amount of content daily.
By Jeffrey L. Cohen
Hi gang – Sorry for the light posting schedule.