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HashTracking.com | Twitter Hashtag Tracking and Analytics. 9 Businesses Using Pinterest Contests to Drive Traffic and Exposure. Are you using Pinterest to market your business? Running contests on Pinterest is a great way to expose your brand to a large audience, attract new followers and engage with your existing follower base. In this article, I’ll showcase nine businesses running successful Pinterest contests. Why Pinterest Contests? Here is why you should run a contest on Pinterest: Pinterest is the third most popular social network in the U.S. in terms of traffic.Pinterest has accumulated 14.9 million users as of July 2012.Pinterest is retaining and engaging users as much as 2-3 times more efficiently than Twitter was at a similar time in its history.Over 80% of pins are repins, demonstrating the tremendous “virality” at work in the Pinterest community.Pinterest accounted for 3.6% of referral traffic as of January 2012.Shoppers referred by Pinterest are 10% more likely to make a purchase than visitors who arrive from other social networks, including Facebook and Twitter.

Sweepstakes #1: AMC Theatres #3: HuHot. Appleton Rum Facebook Ad Success, 20,000 New Fans [CASE STUDY] By Jason Keath on Apr 26, 2012 Appleton Estate Rum USA, and their agency The Archer Group, Facebook Ads to increase brand awareness and fan engagement by more than 100 percent. This campaign ran from September 6, 2011 to October 7, 2011 and focused on targeting spirits fans and football fans. They used ads and a sweepstakes to increase page likes, fan engagement, and email opt-ins. Goals of the Campaign Appleton wanted to grow its Facebook audience for 3 main reasons: Build up the number of loyal brand champions through their email newsletter subscribersIncrease awareness of brand in the USIncrease fan interaction Facebook Campaign Strategy Appleton developed the “Be a Better Host” campaign, a Facebook page sweepstakes that ran for four weeks.

Appleton then used Facebook Ads to generate traffic to the campaign. We asked Archer, the agency for Appleton, for a few more details about their targeting by interests and demographics. How ‘Hunger Games’ Built Up Must-See Fever. Absolutely, Positively Unacceptable. Along with many of you, we've seen the video showing one of our couriers carelessly and improperly delivering a package the other day.

As the leader of our pickup and delivery operations across America, I want you to know that I was upset, embarrassed, and very sorry for our customer’s poor experience. This goes directly against everything we have always taught our people and expect of them. It was just very disappointing. However, from the customer's perspective, I am pleased to let you know that the matter has been resolved in a very positive way. We have met with the customer face to face and they already have a replacement monitor at no cost to them.

I know you recognize that this absolutely does NOT represent the professionalism and dedication of the 290,000 FedEx team members worldwide. This matter is an unfortunate exception to the outstanding service FedEx team members deliver every single day. Matthew Thornton III Senior Vice President US OperationsFedEx Express.