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72 Fascinating Social Media Marketing Facts and Statistics for 2012. Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). And social media isn’t just about lead generation of course. While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And their competition. And…even social media itself. Which brings us to this post. Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. Social Media / Social Networking 1. 2. 3. 4. 5. 6. 7. 8. 9. User Experience Want more registrations on your website? 10. 86% of people say they are bothered by the need to create new accounts at websites.

Lead Nurturing 13. 14. Facebook 15. Random Critters | Confessions of a Pioneer Woman. Emma's Self-Help: HTML for Email. Reviewing options to use your own HTML Emma's drag & drop editor allows you to add and format text and images, but if you're HTML-savvy, you might like to review the HTML or add your own HTML code to your mailings. You have a few options: Spot-checking the HTML code of a text box Each text box has its own set of code. If you notice some formatting issues in your text box -- like a font size that's not quite right -- you may want to view its HTML and make small adjustments. Click on the </> button in the formatting toolbar to view the text box's HTML.

Use this button for small code adjustments only. Adding an HTML content block If you want to add some of your own HTML to a mailing you've created using the WYSIWYG editor (perhaps you have an image with distinct clickable areas, or a calendar or other table already built in HTML), simply drag a code content block into your mailing from the menu on the left. Then hover over the block and click the Edit HTML tab. Coding your mailing from scratch. Pharmaceutical Social Commerce Solutions | Increase Brand Presence. The customer voice will take you places. For most shoppers, a vehicle is a huge purchase—a buying decision that’s only made after careful and comprehensive research. They expect easy access to other shoppers’ experiences and opinions, and depend on this trusted advice.

Bazaarvoice puts digital word-of-mouth to work for companies involved in all phases of automotive purchasing—OEMs, dealers and publishers. By capturing and leveraging authentic, consumer-generated content, you’ll meet the customer demand for information, building trust and driving conversions along the way. With a steady stream of relevant content, you’ll boost SEO, manage your online reputation and drive more traffic. We work with some of the world’s largest automotive brands and dealerships to develop social media brand strategies that harness the power of social commerce. Discover your potential ROI from customer engagement, using data collected from across the Bazaarvoice network. Access our industry benchmarking tool.