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Google+: The Pros and Cons of Using it for Your Business. In November 2011, Google unveiled their new social media venue, Google +.

While it’s been clear from the beginning that Google + would be beneficial to large businesses and corporations, many have questioned whether or not it’s important for the small business owner. Similar to any social media venue, Google + has its advantages and disadvantages. If you’re a small-business owner who’s looking to expand your current social media marketing campaign, Google + might be beneficial to you.

Likewise, if you’re just getting started with social media marketing, you may also gain exposure by using Google +. To determine how this venue might fit into your marketing plan, read on to learn about the pros and cons of using Google + for your business. The Advantages Enjoy a Rise in Search Results. The Disadvantages Administration Challenges. Making the Decision. A Guide to Optimizing Your Brand's Google+ Page: 3 Top Tips. For today’s businesses, it seems there are more social networks to keep track of each day.

While it’s helpful to find ways in streamlining the management of your many channels, it’s also important to keep your strategy for each platform distinct, as each attracts a different kind of audience with different expectations. Brandwatch’s recent infographic, the Guide to Perfect Social Network Posting, explored this etiquette across social networks. Today, we’ll dig deeper into just one network, Google+, for the top 3 ways to make the most of this increasingly powerful and prevalent platform. 1. How to schedule Google+ posts in Chrome. If you're a fan of services like HootSuite which let you schedule tweets, Facebook posts, and even LinkedIn notes, then you'll probably like Do Share for Google Chrome, as well.

Unfortunately, sites like HootSuite haven't rolled out the ability to schedule posts on Google+ to all of their users. So if you're interested in scheduling a notice about a product launch, a reminder to a friend, or just your random thoughts, Do Share can help you out. This browser extension is very simple to install, and even easier to use. Here's how to get started: Everything you need to know about Google + Communities. 49.6K Flares Twitter 2.8K Facebook 63 Google+ 95 StumbleUpon 46.4K Pin It Share 12 12 LinkedIn 103 inShare103 Email -- Email to a friend Buffer 66 49.6K Flares × It really has been a long time coming for Google to launch their Google + “Communities”.

It’s hard to believe that it took them more than a year to come up with their version of the popular Facebook Groups. 5 Google Plus Mistakes that Can Really Slow Your Progress. It’s really weird.

I still can’t seem to get why so many people don’t like Google Plus at all… As a matter of fact the site Marketing Profs actually conducted a survey, where it turned out that for 41% of the voters Google Plus is the network they “Never Want to Hear About Ever Again”, while for a whopping 50% it is also the most confusing network. And it is true – there is a bit of a learning curve associated with Google Plus, but then again it is all rather straightforward once you get the hang of it (which shouldn’t take more than a couple of days).

Anyway, what I really hope is that you haven’t voted Google Plus as either the worst or the most confusing network. If that’s the case and you actually have an active account over there, you have the opportunity to tap into a high-quality traffic source and a great community. Even if you like the network and participate however, you might be going in a wrong direction and making some strategic mistakes. Let’s get started: 1. 2. 3. 4. 5. The Psychology of Engaging on Google+ (Part 1 of 3 ‘Psychology of Google+’ articles: Engaging, Relating and Connecting.)

Do you engage, or are you a member of the audience? And the cheeky concept of getting ‘shareshagged’… If no one +1s, comments, shares one’s content then Google+ may well seem a very quiet and lonely place. Google+ is, however, a place full of engagers. Seeing as myself and many other people regularly publish circles with people who are ‘engagers’ on Google+, I thought it may be worth considering what the word means… What is engagement? If we look at the stem ‘engage’ we find one pertinent definition as: en·gage Establish a meaningful contact or connection with e.g. the teams needed to engage with people in the community. 12 Most Creative Ways Businesses Can Use Google+ What is Google Plus? A Complete User Guide. (Videos and Blog)

If you think Google Plus is just another social site, you are in for a big surprise.

What has been created is, put simply, a phenomenal tool for human communication, and much more. Google Plus and the copyright issues of sharing images. Introduction One month ago, I set myself a challenge.

It was a bit like Lent but without the binge on pancakes prior, not quite as long, not quite as successful and far from being religious in any traditional sense of the word. No, this challenge was not to download images I find on any old site and instead acquire the rights to high quality images that I could download and use on Google+, and my blog. You would have thought it was easy, right?

Wrong! I will point out at the start of what will inevitably be a long blog post, I have a Law Degree. The nature of the ‘diet’ Marketing Strategy: Communications Strategy: Business Strategy: FrogDog: Article: Google+: The Basics - FrogDog. The SEO Value of a Google+ Profile [INFOGRAPHIC] Because Google+ content will appear in Google's natural search results, it's important for your local business to have a page of it's own!

Did You Know? Google+ attracted over 100,000,00 users within the first 6 months of its launch! Tweet This Stat! Google Plus for Business SEO Tips - Fill in your Google+ Business Profile Properly. Everything you need to know about Google + Communities. 4 Reasons Why Google+ is a Killer B2B Social Media Platform. Most of our B2B clients have staked a claim on Google+, but they don’t invest in it.

Why? Because they consider it a ghost town. They say Google+ is irrelevant. They invest in Facebook and Twitter and (more and more) in LinkedIn. But you know what? B2B marketers need to understand these four reasons that Google+ is the next killer platform for marketing, and why it should be an important part of your B2B marketing mix. 1. According to GlobalWebIndex, Google+ now has 343 million active users, more than any other social network besides Facebook. Notice that qualifier: “active” users. 2.