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SEO & Keyword Research

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Creating An SEO Keyword Map - Homeschool Blogging. 64 Tools to Improve Your Content Marketing Campaigns. I spend a large chunk of my time researching, creating and promoting content.

64 Tools to Improve Your Content Marketing Campaigns

As a result, I’ve found and used a load of tools and services to improve the results and streamline the processes involved. Being the generous bloke that I am, I’m going to share these with you! The list will be broken down into three sections: Idea generation and planningContent creationContent promotion I’m not affiliated with any of these tools, but I’ve used all of the tools listed at least once (so they have my seal of approval). Idea Generation and Planning Tools Instant.ly - on-demand consumer insights from all over the world.

Feedly - RSS reader for storing a feed of all the best blogs within your niche. Visual.ly - my favourite library of infographics. Consumer Barometer - a project created by Google that gives free consumer insights across a whole range of sectors. Trello - free project management suite that’s great for organising content from multiple authors. Worldometers - real time world statistics. Why Meta Matters - SEO Strategy Basics — Dapper Fox Design - Branding + Website Design. There are two forms of Meta that matter the most: Meta title and Meta description.

Why Meta Matters - SEO Strategy Basics — Dapper Fox Design - Branding + Website Design

Look at your page tab in your browser and you'll see the Meta title. It's right next to your favicon (what's a favicon?) And is normally taken from the first heading on the page. It's the most concise and accurate description of what your web page is all about. Pro tip: Try and keep your Meta title under 55 characters or else it may be too long for search engines! SEO Guide to Creating Viral Linkbait and Infographics.

13 Killer Link Building Strategies For 2015 (And Beyond) Please enter your name and email address below to receive the ebook - “The Ultimate SEMrush Playbook” - sent to your inbox for instant downloading. Nathalie Lussier’s Simple SEO: Reviews. Nathalie Lussier’s Simple SEO: Reviews. 18 Free Online Competitive research tools. When you are thinking of building a new marketing strategy for your brand/product, one of the things you look at is how your competitor is faring in terms of content & execution.

18 Free Online Competitive research tools

It can always act as a source of inspiration or a new thought as to how you can improve your own services looking at your competitor’s execution. Competitive Data is the best source for your brand to modify your own plans rather than your assumptions. There are various tools (free/paid) which makes your life easier to spy on your competitors in the digital age. Here we look at some of the alternatives which you can try to stay one place ahead and strategize accordingly. SEO Competitive Tools Search Engine Traffic is one of the most sought after traffic sources for brands. Open Site Explorer. How To Marry Keywords & Compelling Content: In-Depth & Step By Step. Keyword Research After The Keyword Tool, (Not Provided) & Hummingbird Apocalypse. Effective Keyword Targeting: The Key To Growing Traffic & Revenue. 4 Free Keyword Research Tools.

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4 Free Keyword Research Tools

Before you even begin writing content for your website—in fact, before you buy your domain name—you need to do some keyword research. If you continue without it, you risk derailing the entire SEO campaign from the get-go. Keyword research is utterly imperative for SEO. Why? Because you need to know the search queries potential visitors are inputting so that your pages can rank well and draw in organic traffic. Adwords Keyword Planner Now, to be clear, the Google Adwords Keyword Planner is meant for creating Adwords campaigns. Soovle.com This free tool is not as comprehensive as Adwords’ Keyword Planner, but its simple function serves a very important purpose. Ubersuggest In the same vein as Soovle is Ubersuggest, a keyword research tool that takes what Soovle does live and gives you a huge, alphabetical lineup of possibilities in a results list. Screaming Frog Finally, I present to you the Screaming Frog.

A Step-by-Step Guide to Keyword Research. The reason keyword research is important for your website is the same as why a good design is important.

A Step-by-Step Guide to Keyword Research

Where an appropriate and attractive design keeps visitors on your page, the correct keyword structure brings those visitors in the first place. One is absolutely useless without the other. What are the Basics of SEO? Give me a frank definition of SEO, please SEO stands for Search Engine Optimization.

What are the Basics of SEO?

It refers to the practice of getting your website listed higher on search engine results pages, or SERPs. If you type in “Mongolian hats” on Google and click search, the resulting page is a SERP. Keyword Tools for the Savvy Digital Marketer. When it comes down to pitching a brand to the public, digital marketers have a lot of work to do before the campaign is officially launched.

Keyword Tools for the Savvy Digital Marketer

First, you have to decide who the public is in the first place, and then you have to define a strategy to determine the right rhetoric to use with them. In today’s digital age, what we’re really talking about is keywords. Here are a number of great keyword tools to make the digital marketer’s job a little easier. It all begins with data Social media insights Social Report is a tool to, in its own words, “engage, monitor, and measure” the data that social media can offer. Competitor Analysis No data is complete without a detailed analysis of competitors. Use these crafty tools to scope out competitors’ websites.