Social Media
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In today’s hyper-paced business atmosphere, executives and marketers alike are often way too overwhelmed with day-to-day chaos to spend too much time pondering social media strategy. For those of you ready to hoist your laptop out the window, here’s a simple tip to help you pick the right social media channel without having to miss your son’s T-ball game: Social Media Explorer’s 2012 Social Media Marketing Industry Report is an excellent place to start. SME interviewed over 3,800 marketers to find how they are using social media for their business. The sample was fairly diverse, with input from both B2B and B2C marketers working at companies ranging in size from 1 to over 1,000 employees. The Report asked these marketers what question about social media they most wanted answered, and the second most popular response (behind how do I measure social media success ) was “how do I find my target audience with social media.”
1 Simple Tip to Pick the Right Social Media Channel for Your Business
Facebook and Twitter, take a bow. The head of Planned Parenthood on Friday credited the two social media platforms with forcing Susan G. Komen for the Cure to reverse course on its plan to withhold funding earmarked for breast health screenings. Facebook and Twitter were the first to catch wind of the controversy -- and that led the mainstream media to sit up and take notice, said Cecile Richards, president of Planned Parenthood Federation of America. The social media giants then led the online world in delivering a furious barrage of criticism over a move that many saw as trying to politicize women's health. "It's been incredible; we're still sifting through the numbers," Richards said in a media conference call Friday morning.
Komen learns power of social media: Facebook, Twitter fueled fury - latimes.com
Egypt's Uprising: Tracking the Social Media Factor | PBS NewsHour | April 20, 2011 | PBS
F or the first time in history, a social movement could be observed in real-time as it spread, coalesced around ideas, and grew exponentially in size and scale across the Internet . That is what News Group International – a Dubai based news management company – discovered in its recent comprehensive analysis of social media surrounding the uprising in Egypt. No one thinks Twitter or Facebook or the Egyptian site Masrawy alone took down the autocrat Hosni Mubarak after 30 years in power – but social media a cted as a catalyst.
I started my FB page 13 months ago. I have built it to 24,500 followers. I agree with each of your points. Because I am buried with all my responsibilities, I don't have the time to write and respond to more than two posts a day.
Facebook So Far
March 12, 2012 from marcos333's blog For the first time Abdz is doing a contest in partnership with an artist and a sticker brand, just in case you don't know both, let me introduce you to them. Ab...
The Kurt Vega Daily, all articles
Rupert Murdoch has really taken to Twitter since joining the social microblogging service recently. He’s not one of those high profile execs that joins and tweets once every two months. He’s on there about every day speaking very candidly about the media industry, picking fights with Google and acknowledging News Corp.’s screw-ups.
Rupert Murdoch On Facebook IPO And MySpace “Screw-Up” | WebProNews
J.B. Reed/Bloomberg News Hoping to seize upon investor excitement over social networking companies like Facebook , JPMorgan Chase is planning to start a new fund to invest in an array of Internet and new media companies, people briefed on the matter told DealBook on Sunday.
JPMorgan to Start Social Media Fund - NYTimes.com
The Impact of Social Media | Mindjumpers
“Social media is rapidly becoming a new force in organizations around the world, allowing them to reach out to and understand consumers as never before. In many companies, it will move from a ‘one-off initiative’ to be an important, integrated tool in marketing and communications strategies. Use of social media will clearly expand in the coming years. Two-thirds of the companies in the survey predicted their use of social media would grow significantly over the next few years, as the awareness of the power of social media has grown in their companies.
Social Media content on MediaShift is sponsored by the John S. Knight Journalism Fellowships , a program offering innovative and entrepreneurial journalists the resources of Stanford University and Silicon Valley. Learn more here .
MediaShift . Social Media Grows at NY Times, But Home Page Remains King | PBS
Sir Tim Berners-Lee on WikiLeaks Vs. Open Government | Government In The Lab
John is the Founder and CEO of Government in The Lab. He is also an open government advocate, strategist, writer, speaker, and analyst. Government in The Lab was borne from a desire to help create a positive transformation in government and politics, throughout the world, via shared knowledge and community. Government in The Lab is focused on delivering the best information possible about politics and government through a world-wide collaboration. Our writers come from around the world, write articles in English, French, Spanish, Italian, Greek, Russian, Japanese, and Arabic, and are seeking to bridge the divide between citizens, politicians, and municipal employees.
Did you know that your tweets have an expiration date on them? While they never really disappear from your own Twitter stream, they become unsearchable in only a matter of days. At first, Twitter held onto your tweets for around a month, but as the service grew more popular, this "date limit" has dramatically shortened. According to Twitter's search documentation , the current date limit on the search index is "around 1.5 weeks but is dynamic and subject to shrink as the number of tweets per day continues to grow." What that means is something tweeted prior to a week and a half ago can never be retrieved via search.twitter.com . That's bad for users and it's definitely bad for data-mining.
10 Ways to Archive Your Tweets
The Future of Social-Media Archiving - Wired Campus - The Chronicle of Higher Education
The Archiving Social Media conference at George Mason University brought scholars, archivists, and Web developers together on Friday to discuss the preservation of data now whizzing around the Internet on blogs and networking sites like Twitter and Facebook. Demand for Web archives has grown as social media has become part of the fabric of social history. At the conference, participants talked about the challenge of documenting social media from a variety of angles, such as copyright, ethics, and how the archives will be used. “This was really intended as a first conversation,” said Tom Scheinfeldt, managing director of George Mason’s Center for History and New Media, and a research assistant professor of history at GMU.Twitter
Until now, there has been no quick and simple way to embed a functional Tweet in a blog post. That is, most of us bloggers simply took a quick screenshot, uploaded the image and used that, meaning that users were left looking at the picture of functionality without any of the benefits - they couldn't follow, retweet, reply or favorite a thing. Today, Twitter has released a new set of developer tools that will make it easier for bloggers and others alike to embed fully-functional Tweets on the Web, with WordPress leading the pack . According to the developer description, the new feature - called Web Intents - will "make it possible for users to interact with Twitter content in the context of your site, without leaving the page or having to authorize a new app just for the interaction."