Twitter. Pinterest & Instagram. Contests. Call to Action. Social Media Resources. How to Deal With Negative Comments. While brand-bashing is nothing new, the tools of the web and social media make the comments from these meanies even more lasting and impressionable.
And because some social networks like Yelp and Twitter make it easy for people to set up fake profiles, the anonymity that people can achieve on the internet makes some more comfortable to lose all sense of decency, respect, and good manners. So much for mom's lesson , "If you can't say something nice, don't say anything at all," huh?
So what's the best way to deal with those Negative Nancys who crop up from time to time? The answer isn't to give up participating in social media . People will still say mean things; you just won't be around to defend yourself! 1. 2. 3. 4. 5. 6. Socialbakers: SMM, statistics & monitoring. 33 Stats That Paint a Picture of the Future of Marketing. The future of our beloved marketing industry is changing fast -- the good news is, we don't even need a crystal ball to see where it's headed!
HubSpot CMO Mike Volpe, when sharing his story on how he came to be HubSpot's fifth employee, says the problem he faced as a marketer was finding an integrated marketing software solution that allowed him to see how his various marketing efforts impacted his website and revenue. Little did he know when yearning for this marketing system that it was in the process of being built That was just five years ago, and now our industry is at a place where Mike Volpe's dream has been realized .
Now, it's time to tap into the other dreams marketers are having ... so we can solve them! Like true HubSpotters, we turn to the data to let us know what marketers are yearning for. 41 Signs You Are NOT a Social Business. We’ve all seen the begging pleas of the wanna be social business: like me on FacebookI need likes, come visit my pageI’ll like you if you like melet’s take the conversation to Facebook Many of us have at one time done them.
The smart ones eventually stop such behavior. The Rise Of Visual Social Media. Social media sites like Facebook, Instagram, and Pinterest have ushered in visual marketing as the breakout trend for 2012.
When it comes to their products, businesses are learning to show, not tell, and visual content sites are fueling our desire for beautiful photography and sensational design. Two years ago, marketers were spreading the maxim that "content is king," but now, it seems, "a picture really is worth a thousand words. " "Blogs were one of the earliest forms of social networking where people were writing 1,000 words," says Dr. William J. Ward, Social Media professor at Syracuse University. 7 Creative SMM Mini Case Studies. Are you looking for some creative social media marketing ideas from businesses?
Look no further. This article highlights seven mini case studies of businesses that have stood out by implementing innovative social media marketing practices. 26 Tips for Managing a SM Community. Do you wonder how to go about exercising good social etiquette and managing your social networking communities, all at the same time?
Social media community management has expanded into a growing field and there’s a lot to think about. In this post, I’ll cover 26 tips, an A-Z guide, on ways to manage your company‘s presence. #1: Answer Questions With more and more of your customers participating on social networking platforms, businesses need to be doing much more than posting their own updates. Companies must also be willing to answer questions. A recent survey organized by InSites Consulting found that eight out of ten American companies answer client questions and complaints via social media. What about your business? The Most Unusual and Creative Marketing Promotions 2009- 2010. One of the positive outcomes of an economic slowdown is the innovation that can come out of it.
As businesses big and small scramble to capture precious consumer turf, what has emerged is a bold, new attitude in business marketing. All the sluggish sales and depleted consumer confidence were no doubt the driving force behind a recent flurry of marketing promotions that are more creative and daring then ever. Here are a variety of examples of some of the most unusual and creative marketing campaigns over the past couple of years. Guerrilla Marketing At Its Best Guerrilla marketing thrives on the unexpected and unconventional, the goal being to create an impressionable, viral buzz. Heineken Beer: A prime example of a well executed guerilla marketing campaign is Heineken’s boldly staged fake event held on the same date and time of a UEFA Champions League match between AC Milan and Real Madrid on 21 October 2009. And also from Heineken is the famous Walk-in Fridge commercial. German Wings KitKat.
5 Tips for Using Humor in Your Social Media Activities. Can you remember something funny?
Humor can go a long way with social media. Are you considering using humor with your social media activities? If so, this article reveals some tips to get you on the right track.