RESOURCES – Persuasive Tech.
9 Essential Resources for User Interface Designers. The Web Design Usability Series is supported by join.me, an easy way to instantly share your screen with anyone. join.me lets you collaborate on-the-fly, put your heads together super-fast and even just show off.
Lean ways to test your new business idea.
Mobile UX. Psychology. The Flexibility of the Four Stages of Competence. By Jared M.
Spool Originally published: Nov 16, 2011. The Value of Customer Journey Maps: A UX Designer’s Personal Journey. By Joel Flom Published: September 7, 2011 “How did I manage to reach the conclusion that customer journey maps are not only a worthy and effective tool, but also a crucial element on large, enterprise user experience (UX) projects?
Because I saw them have a significant impact on a recent project….” Until recently, I never saw the value in customer journey maps. In fact, throughout my career, I’ve even struggled with the value of personas and scenarios. So why have I written an article on the value of customer journey maps? In this article, I’ll attempt to illustrate the virtues of customer journey maps, the necessary ingredients that make them an intelligent deliverable that encourages conversation and collaboration, and the role they can play in effecting real change in large organizations. What Are Customer Journey Maps? Figure 1—Example of a customer journey map (Full-size image) Bruce Temkin, the author of the popular blog Customer Experience Matters, 5 Ways to Be Persuasive in Your UX Work.
By Michael Hawley Published: November 1, 2011.
Eye Candy vs. Bare-Bones in UI Design. The general public seems to be kind of shallow when it comes to user interfaces.
They think "prettier = better. " A couple of gradients here, some fancy translucent buttons and there you go: an interface that's just overflowing with awesomeness. Fact is though, fancier graphics do not equal a better interface. Most UI/UX professionals agree that graphics should be kept firmly in check or they'll take over the entire application, sacrificing usability over eye candy. Should we then abandon eye candy altogether? Either approach, when designed without care, will yield the same result: decreased usability. Attracting attention by having a pretty front-end is important, as it makes the user want to use the product. Note: by "first experience" I don't mean the very first time you ever laid eyes on the application. The saying goes: "Don't judge a book by its cover". So where do graphics fit into this story? Why yes, they do! Some recommended reading. Eric Stromberg — How to Make an Impact During the First Month of Your Startup Job.
A lot has been written on the process of joining a startup, and I’ve written a bit on the topic.
Less is written about what to do once you join. Truth is, that’s when the fun starts, and it’s important to optimize your experience from day one. » Storyboarding & UX – part 1: an introduction Johnny Holland. The fields of user experience and service design typically use storyboarding to sell design solutions.
They do this by casting personas in stories, showing the benefits of those solutions. They often look quite polished and professional, and can be daunting to some in these fields to pick up a pencil and try it for themselves. But not only can you draw these scenario storyboards yourself to sell your solutions, you can also use them as a powerful method for devising those solutions in the first place.Storyboards are part of the intriguing world of sequential art, where images are arrayed together to visualise anything from a film to a television commercial, from a video game to a new building. They’re an effective communication device, bringing a vision to life in a way that anyone can grasp and engage with, before investing in producing the real thing.
» Storyboarding & UX – part 2: creating your own Johnny Holland. When thinking about storyboarding, most people fixate on their ability — or perceived inability — to draw.
What is far more important is working out the point you wish to make with your storyboard, and the actual story that will carry that point from your storyboard across the room and into the hearts and minds of your audience. In this article explores the value of establishing a reason for the storyboard first, and then how you can create a storyboard using the thinking you’re already using and the skills you already have. Get your story straight. » Storyboarding & UX – part 3: storyboarding as a workshop activity Johnny Holland. The previous article in this series described a step-by-step technique for drawing storyboards to help us as designers understand the issues we try to solve, and to communicate existing issues and potential solutions to others.
When it comes to research techniques, the great news is that storyboarding can also help others articulate their own issues and ideas. It’s to this purpose we now turn. The importance of doing as well as talking. In Defense of Eye Candy. We’ve all seen arguments in the design community that dismiss the role of beauty in visual interfaces, insisting that good designers base their choices strictly on matters of branding or basic design principles.
Lost in these discussions is an understanding of the powerful role aesthetics play in shaping how we come to know, feel, and respond.