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Media Training

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People spend a good deal of time talking to one another, and in general we do it pretty well.

We might feel excited, angry, embarrassed, or — if we’re lucky — loved, in the course of our daily conversations. So is there any benefit to thinking about a science of talk? Can we really gain anything from scientific analysis of something we “just do”? I believe we can, and I’ve spent the last 20 years studying real talk from real people talking to each other in real time. And while the linguist Noam Chomsky once described conversation as a “disorderly phenomenon,” I can tell you that it’s no such thing.

Take this ordinary telephone call between two friends, Nancy and Hyla, transcribed according to the standard conversation analysis transcription system, which includes intonation and the actual sounds being made rather than just the correct spelling of a word (lines under a word represent emphasis and different movements in pitch, the equals sign means that the turns are very rapid): 1. 2. 3. Daphne Bramham: Finding a place for women in the sports arena. Marta Vieira da Silva of Brazil has been named FIFA’s top female soccer player five times, but is often referred to as ‘Pele in a skirt’ Photograph by: Minas Panagiotakis , Getty Images The grand hope is that following the 2015 World Cup, soccer will become the first lucrative and widely played women’s team sport.

Daphne Bramham: Finding a place for women in the sports arena

Soccer already is the world’s most watched and most played game. And, as American coach Jill Ellis noted before Tuesday night’s match with Nigeria, it’s a sport where even small, poor countries have a chance. But it’s a huge challenge because the hurdle has never been sport itself. Because if competence alone were the criterion, Brazil’s Marta Vieira da Silva would be celebrated in her soccer-mad homeland. Student-Athlete Media Training: The LSU Way. The following feature was written by Ron Higgins, NOLA.com/The Times Picayune's LSU columnist.

Student-Athlete Media Training: The LSU Way

Read it here: LSU Tigers learn how to talk the talk | Ron's Fast Break LSU quarterback Anthony Jennings is smiling nervously and shifting his weight from foot to foot. He's not trying to read a defense just before taking a snap on fourth-and-goal with the game on the line. No, the guy who calmly came off the bench late in last year's regular season finale and guided LSU on a 99-yard game-winning drive against Arkansas, is standing in front of someone peppering him with questions. "There's a big controversy at quarterback this year, who's going to start? " The questioner, LSU marketing professor Dr. Karam, an LSU graduate, is the school's athletic media trainer. "Most of these kids are very uncomfortable, maybe even intimidated by doing interviews," Karam said. Karam's challenge gets greater every year, because of the growth of social media, which has meshed with traditional media.

Student Athlete Media Training Preview. Toronto Blue Jays' Munenori Kawasaki sings his ABCs for the CBC - Toronto. Kawasaki: 'A monkey never cramps' Munenori Kawasaki ALDS 2015 Post Game Interview Toronto Blue Jays. Russell Westbrook "Execution" Interview. Top Ten Media Tips for Athletes and Coaches. Almost every college and professional team provides players and coaches with media training on the do’s and don’ts in a 24/7 media world.

Top Ten Media Tips for Athletes and Coaches

The wisdom delivered usually makes perfect sense: Say the right things, smile, don’t provide bulletin-board material, be humble, don’t post inappropriate remarks or compromising photos. Then real life happens, including talking to the media after a tough loss or thinking it’s a good idea to tweet under the influence of alcohol. Some people instinctively understand the role and value of media. Others fight it—and almost always lose. Dealing with the media is 99% commonsense and 1% eye contact. Connie Mack, who played and managed MLB for nearly 70 years (starting in 1882!) Mack’s quote should be posted in every locker room to remind athletes and coaches why the media is important.

If you understand how the game is played, dealing with the media is not so bad—and it can actually be fun. Recently, Red Sox pitcher Josh Beckett missed a start due to injury. Mistakes facing the Media to Avoid at the Canada Games. Media Tips for Athletes and Coaches at the Canada Games. Team BC Website > Athletes & Coaches > Media Training. Key messages are the best way to approach an interview, and are what reporters are looking for.

Team BC Website > Athletes & Coaches > Media Training

They bridge what the media’s audience (readers, viewers, listeners) already know and what you want them to know about yourself and your sport. You have a point to make, regardless of the outcome of your competition. Being prepared with key messages will help you prepare for your interview because you already know what you are going to say. It allows you to be comfortable in the interview process and helps you to focus regardless of how you are feeling. When thinking about key messages, ask yourself "why” and “how", to help you come up with an appropriate answer.