OMIS 5110 - EcoCare

Facebook Twitter

5 Low-Cost Social Media Analytics Tools. TWEET IDEAS: 13 Things to Do on Twitter Besides Tweet. Tired of delivering the typical stream of status updates on Twitter?

TWEET IDEAS: 13 Things to Do on Twitter Besides Tweet

Why not try some of the following ideas for other things you can do with the service? Thanks to an open API and a philosophy of interconnectivity, Twitter's vast array of third-party services has you covered on a number of alternative uses for the famed microblogging tool. Let's take a look at a few of them. 1. Share Files A service called FileSocial provides a great way to send files smaller than 50 MB. If you want to send a person-to-person file privately, check out FileTwt. 2. Routinely running out of those business cards made of dead trees? When you sign up, the service will pull in the data from your Twitter profile as starter information, and you can add other details to customize your card. 3. Music lovers have a lot of options in this category (see 10 Ways to Share Music on Twitter). 4.

The media-specific Twitter tools abound, with a goodly number of options available for image sharing here too. 5. 6. 7. 8. 9. HOW TO: Use Twitter Hashtags for Business. This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

HOW TO: Use Twitter Hashtags for Business

If you've used Twitter for more than a couple of hours, you've probably already seen a tweet or two containing a word with the hash symbol ("#") attached to it. That's what Twitter users call a "hashtag," and at any given time at least one of them can usually be found among the trending topics on Twitter. But what exactly is a hashtag? Hashtags are essentially a simple way to catalog and connect tweets about a specific topic. They make it easier for users to find additional tweets on a particular subject, while filtering out the incidental tweets that may just coincidentally contain the same keyword. You can create a hashtag simply by appending the hash symbol to a word, like this: #hashtag. How to Utilize Existing Hashtags Unfortunately, as hashtags have become more popular, they've also become a vehicle for spam.

Top 5 Business Blogging Mistakes and How to Avoid Them. This post originally appeared on the American Express OPEN Forum, where regularly contributes articles about leveraging social media and technology in small business.

Top 5 Business Blogging Mistakes and How to Avoid Them

Business blogging can be exceptionally rewarding. When done correctly, a successful blog can bring attention to your business, can attract new customers, and can turn your current customer base into the type of fans that companies like Apple, Netflix, and Ben and Jerry's have: people who will not only buy your product or service, but evangelize it to their peers.

Of course, like anything, there is a right way to go about starting a business blog and a wrong way. Creating a blog for your small business isn't easy; it requires hard work and the ability to think creatively about your work. But if you avoid the five big mistakes laid out in this post, your chances of building a successful business blog will be much better. Mistake #1: Treating Your Blog Like a Press Center Mistake #2: Not Blogging Regularly. The Five Pillars of Social Media Marketing.

Misc. Social Media Marketing

Social Marketing Case Studies. Facebook Marketing. Twitter Marketing.