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Sales & Brand Management

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Retail jobs: UK retail careers, retail vacancies, jobs in retail | RetailChoice.com. Steve Jobs: 10 Presentation Tactics for Ad Agency New Business. 12 Selling Tips Using Basic Psychology. Gorilla Perfume at Lush. Our amazing Solid Perfume video and 'installation' piece. View Article The inspiration and invention behind 25:43 perfume. View Article Feel like you're two hips short of a hooray? Daub yourself with this beauty. View Article The Sweet Citrus in 1000 Kisses Deep. 92 Ways to Get (and Maximize) Press Coverage. I love Ben Affleck's first scene in the movie "Boiler Room. " I always felt that the quote above perfectly relates to companies and press coverage. The ones who don’t get coverage will quickly dismiss it as useless and a waste of time and money to pursue, while the ones who regularly get coverage just smile and hope that you keep thinking that way... Over the last 12 years, I have been featured in hundreds of major newspapers, magazines, websites and blogs (everything ranging from the NY Times, USA Today and CNN to TechCrunch, Entrepreneur and so on), and I can tell you first-hand that it has helped me and my companies in an enormous way.

It's brought me: Publicity (well duh, Chris!) Even more importantly, I have helped hundreds of businesses and friends get coverage. "Incidentally, your advice on PR in the past has been invaluable with [their domain] - PR is our biggest source of traffic by miles. " I had no idea this was the case. Follow all of the reporters you’re targeting.