Influence sur Internet. Par Didier Heiderich. Agefi Magazine (Suisse) Le "Social licence to operate", article de Didier Heiderich et Farner Consulting, mars 2014 (Pdf) - Lire Le Soir (Belgique) Communication de crise: hors les réseaux sociaux point de salut ?
Article de Thierry Libaert et Christophe Roux-Dufort Lire. Agence Marketing viral - Buzz marketing ★★★ Seth's Blog: What is viral marketing? Viral marketing is an idea that spreads--and an idea that while it is spreading actually helps market your business or cause.
Two kinds of viral marketing: The original classic sort in which the marketing is the product and which a self-amplifying cycle occurs. Hotmail, for example, or YouTube. The more people use them, the more people see them. Reseaux sociaux en France : quel classement ?