Why Storytelling Is The Ultimate Weapon. In business, storytelling is all the rage.
Without a compelling story, we are told, our product, idea, or personal brand, is dead on arrival. In his book, Tell to Win, Peter Guber joins writers like Annette Simmons and Stephen Denning in evangelizing for the power of story in human affairs generally, and business in particular. Guber argues that humans simply aren’t moved to action by “data dumps,” dense PowerPoint slides, or spreadsheets packed with figures.
People are moved by emotion. The best way to emotionally connect other people to our agenda begins with “Once upon a time…” Plausible enough. I think it’s a real insight. Until recently we’ve only been able to speculate about story’s persuasive effects. What is going on here? FourStory-basedPracticesToFosterInsight_2.pdf (application/pdf Object) VitalRoleOfStorytelling_1.pdf (application/pdf Object) Stories & organizations: Archive. Story practice note, third and final part In which we explore the ‘felts’ of stakeholder points of view, Who am I stories, metaphorical equipment, small stories that make a big difference, story listening, finding practice partner, and a few useful references to go exploring in.
We end with collectors template. stakeholders The word stakeholder is dangerously abstract, and there’s a tendency to see stakeholders as an amorphous blob, or as an abstract, or even menacing concept. But unless you know, quite precisely, who you are talking to, how do you know the best ways of getting them to hear what you’d like them to hear?
Stories & organizations, story: a noun or a verb? Victoria spent last Friday at Stories that heal, stories that harm, a the event was a collaboration between St Ethelburga’s, The Forgiveness Project, the London Inter Faith Centre and the International School of Storytelling.
Here are some of her fieldnotes. We met at the Interfaith Centre in Queens Park. Eighty or so of us, crammed into a rotunda and upstairs space with light on four sides. In the morning the windows opened onto the sounds of children in the playground and there was an unspoken tension between whether this was a welcome background noise or an intrusion, with occasional failed attempts to close windows that were abandoned quickly. Erik Davis - On-gurus. To say that we live in a post-secular era does not mean that we are done with the disenchantments of modernity, or that religion – goddess forbid – will regain its previous hold over human affairs.
True, many of the convictions and clarities that once undergirded modern secular society have dissolved, leaving many things — including our rational selves — up for grabs. But while radical atheists can rant all they want, the resonant claims of religion and the insistent calls of the spirit remain far from ‘behind’ us.The major religions are not leaving the world stage anytime soon, and what is more the largely secular zone that the global elites now inhabit plays host to a wide array of spiritual identities and transformative practices, of which yoga, meditation, and some manner of Buddhism are only the most visible. Gandhi (his real name) was born in New Jersey and is an alumnus of Columbia University.
Gandhi lets the viewer in on the secret at the beginning of his film. 18 January 2013. Further reading, listening. Anecdote. SF_1331-Benjamin.pdf (application/pdf Object) Tools and Worksheets. Story-based Strategy Model: Grassroots Organizing Meets Narrative Power.
Clarity, repositioning and brand stories. Stories & organizations: Archive. Story and Narrative. Memory of a Lifetime: What It Means for Storytelling. Memory of a Lifetime: What It Means for Storytelling A few days ago, I saw this awesome post on Tumblr.
It was so simple and yet so obvious. For years I’ve heard older adults telling me how short life is, and I just had to disagree. Life is ridiculously long. In fact, I feel like I’ve already lived my hundred years. So what does this mean for storytelling? This is a lot to take in. I’ve never been fond of formula stories, and now this strengthens my feelings against them even more. Which stories are you least likely to forget? -The Story Addict About Story Addict I am: Writer of YA and New Adult thrillers.